|
|
|
Yahoo Beta Testing Blog Search Application Sites
n the recent past, a news
story came out that Yahoo! Blogs are currently the rage in
has begun testing a blog the Internet. Anybody with an
search application in its Korean Internet connection can publish a
blog site. Yahoo!, a leading blog for the worldwide audience
global Internet company offers a to see. At the beginning of 1999,
range of features making it a there were only an estimated two
one-stop shop for all the popular or three dozen blogs in
activities of the Internet. These existence. As of July 2006,
features include Yahoo! Mail (a Technorati counted more than 50
web-based e-mail service), Yahoo! million and still growing. In
Messenger (instant messaging fact, 75 000 new blogs are
client), online gaming, chat, created everyday.
news and information portals,
online shopping and online A blog, short for weblog, is an
auction facilities. Add to this interactive, personalized web
array of features, the Blog journal for posting articles or
Search. Yahoo! seems to be ready anything one wants to share with
to challenge industry leader blog the general public or a select
search site, Technorati. few. Articles or posts are
arranged in reverse chronological
The blog search technology is order, that is, recent addition
designed to let bloggers sign up is at the top of the page. A blog
to publish their weblogs. The is updated regularly and contains
technology boasts of various links to other articles (posts),
search tools that will enable blogs or websites. Posting
blog visitors to retrieve content comments is another feature. Many
and images within weblogs, latest blogs focus on a specific topic
blog postings or pages marked as such as politics, sports,
favorites. technology, health, news, etc.
Others are more like personal accounts, pictures, opinions,
diaries detailing the author’s personal experiences. But due to
(blogger) rants, raves and lack of mainstream exposure, much
musings. relevant information was not
disseminated. This further
Because of the rapid growth of highlights the role that a blog
blogs, keeping on top of them is search tool can play – a channel
quite challenging. Industry to bring information to the
players like Yahoo! is well aware public in the shortest time
of the increasing power of blogs possible.
and their ability to provide a
wealth of information online. Instead of launching a stand
Yet, there are only a few alone feature, Yahoo! has
blog-specific search tools to go integrated blogs in Yahoo! News
through all the information in Search. When a user conducts a
real time. search in Yahoo! News, blog
results as well as news from
Two months after Yahoo! began trusted news sites will be
testing the blog search feature displayed simultaneously. Yahoo!
on its Korean blog site; it has acknowledges that the opinions,
finally unveiled its blog search stories and experiences published
tool. The launch came at a time on blogs make a great complement
when the United States was still to mainstream news people read
reeling from the devastation everyday. Blogs have proven to be
caused by Hurricane Katrina. an effective medium for anyone
During that time, millions of who wants to be heard in the
people logged in to Yahoo! News public forum. A lot of times
for in-depth and accurate bloggers have even beaten
information. Simultaneously, mainstream media to newsworthy
bloggers were posting first-hand stories.
the utmost benefit of the
Traditional media recognize that millions of people who wants to
they do not have the time and be informed of what is going on
resources to cover all the events around the world if Yahoo! News
and happenings in the world. By can bring mainstream and personal
incorporating the blog search or grassroots media together. The
into Yahoo! News, Yahoo! desires people are then assured of
to offer an alternative greater variety of sources and
perspective on news aside from viewpoints from all corners of
what mainstream media can offer. the world.
Yahoo! wishes to bring
professional journalism and When a user conducts a search on
amateur or citizen journalism Yahoo! News, results from
together to provide the users mainstream media partners of
with a wider array of Yahoo! will be displayed on the
information. Yahoo assures the left side of the page. On the
users and the general public as right side, in a side-bar type
well that there will be enough area will be relevant blog search
distinction where the information results. When the user clicks on
is coming from. “all blog results”, the user will
receive Flickr (Yahoo!’s photo
Yahoo! aims to learn from users sharing service) photo thumbnails
and publishers. The expanded news related to his search on the
search gives users more chances right hand side of the search
to find relevant information that results page. By integrating
matters to them from leading news global grassroots media into the
stories, commentaries, citizen News Search results, users can
first-hand reports, pictures and enjoy analysis or opinions thru
images that mainstream media may blogs but also related photos
not have covered. It will be to from the Flickr community that
will provide a visual context to included in the search but will
content as reported by the eventually scan the millions of
citizens. In addition, My Web blogs outside the My Yahoo!
links will also be displayed on sphere.
the right hand side of the search
results page together with Yahoo!’s Blog Search will
Flickr. My Web is Yahoo!’s social complement Yahoo! 360, its social
search engine that utilizes the networking and blog publishing
combined knowledge of the My Web service and Yahoo!’s recently
community. My Web provides launched advertising service for
important links to information small publishers.
related to the user’s search
topic. Whether you are looking for
political commentary on the
As to which search results to Israeli air strikes in Lebanon,
display in its blog column, Superman movie reviews, iMac G5
Yahoo! does not give specifics specs, sumptuous Vietnamese
but suffice it to say that blog recipes, Louis Vuitton’s latest
search results are based in part bag collection, or anything else,
on the popularity of the blogs Yahoo! Blog Search will help you
within My Yahoo!, as measured by find out what people are saying
a computer algorithm. At first, on these subjects of your choice.
only blogs registered with the My
Yahoo! RSS directory will be
About the Author:
http://www.theinternetone.net
Read more articles by: Danny Wirken
Article Source: www.iSnare.com |
|
