Writing Emails That Create Cash

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span                            by an opt-in page and actually
class="cap">Using       getting them to opt-in. The next
email marketing to enhance      link would be receiving an email
the traffic and sales to your         from you after opting in. Opening
website can be a confusing            up the email would be the next
process if you don’t understand       successive link and the final
the psychology of the market.         link is that the individual takes
Email marketing can actually be a     action by clicking on the link
very effective tool in promoting      placed within the email.

your website if you know how to

To be effective in your email
make them stand out.                  marketing the first step is to
Your main objective in your email     put yourself in the shoes of your
marketing is to get the reader to     customer. What is the first thing
take action, right? It is really      you notice when you receive an
pointless if you have a list and      email? You notice the subject of
email to that list and when they      the email. When creating the
open up your email they do not        subject of the email and to get
click on the link within your         the reader to open up that email
email. Your ultimate objective        it is important that you
for building a list is to get         implement what is known as the
them to click on the link in that     “power of you” or the power of
email. Michael Cheney refers to a     the word, “you.” There is not a
process he describes as the “list     more important word or word that
building chain.” There is a           people like reading more, in
process rendered that builds          marketing, than “you.”

trust and it is one link building

Consider the following two
upon another. In short, he refers examples:

to the first link of the list

"I just found this great
building chain as getting traffic     program that will be generating
to your website. That is followed     me a lot of cash through my blog.

This program will change my life “you” more than “I” “me” or
by giving me not only more “myself.”

financial freedom but freedom of

It has been statistically
Time too. I'm so excited about        proven that the more times you
this program that I can't wait to     can include the word “you,” the
put it into action and make a lot     more times people will actually
of money with it."

buy from you. This is because it

Now how does that make you speaks to them; it reaches out
feel? You probably feel, “Who and touches somebody.

cares? It’s got nothing to do

As you create emails look at
with me.”

the content and especially the

“You’re really going to love       subject line and "you-i-fy" it.
this new method that I’ve             Use the word
discovered for you. You’re going      "you" and place "you," "your" and
to discover exactly how you can       "yours" in as many places as you
make a lot more money on the          can. It is important to
internet, and you’re going to be      occasionally give background
able to explode your earnings and     information to build the story
make so much more money for           about who you are, where you've
yourself. You’re going to have a      come from and why you're
lot more free time and you’re         marketing online. More
going to be rich beyond your          importantly, though, you should
wildest dreams.”

answer their questions and help

How does that sound? It sounds them overcome the issues or
a lot better, right? It’s pretty problems that they face.

much the same thing, but what

Another important attention
have I done? I changed the            grabber is using a person’s name
wording and made it about you,        in the subject line. Nothing is
and that’s what you need to do in     more important to them than their
all your marketing. Start using       own name. Auto responders have

what is known as a “first-name        sure that people are actually
tag.” When you place the              going to read your email. Test
first-name tag it will use their      these ideas and see if your
name so that it appears with the      emails don't start creating the
greeting as, “Hi John” or             response you desire. Taking the
“Greetings Beth.”

time to conduct these tests can

A final suggestion in writing      make the difference between an
an email that creates cash is         effective email marketing
using curiosity. Humans are very      campaign and one that is a
curious creatures. We like to         flop.

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know what’s on the other side or      b>About the
what the secret is. You can use       Authorthis idea to your advantage. Ask      id="authorbio"
a question in the subject like,       class="membersnoticewhite">JD
“Do you know the answer to XYZ?”      Reilly is committed to helping
“Can you guess what this is?” or      others succeed at internet
“What does this sound like?”

marketing with tested and proven

You can even write a               products and strategies. The
half-sentence, “The biggest           success is built upon-A focused
mistake online is....” and then       target market, A product people
they need to open it to actually      are hungry for, A marketing
find what the biggest mistake         strategy and Automation. His
online is. You can even combine       latest program, social traffic
these methods by using the word       explosion, provides everything
"you," their first name and           you need to know about driving a
curiosity in one line, "John,         lot of traffic into your website
this is most important to you.        and may be found at: It's called..."

href="http://JDReilly.biz"

These are some tools and text title="http://JDReilly.biz"
devices that you can use to make target="_blank">

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