efore search engines got time, but soon search engines
smart, a site's page caught on. "Link Farms" and FFA
ranking was based on sites served no purpose to web
keyword match-ups. When users. Since Google prides itself
webmasters stock-piled their on catering to web users (and NOT
sites with keywords, the wrong developers), a solution had to be
sites were getting too much formed. "Link Farms" were
attention. Google decided to cluttering up the web and making
focus on a site's "popularity" it more difficult for users to
instead. The number of incoming find valuable resources online.
links became the focus of PR
criteria. The theory behind this Google soon began to rate the
system was that if a lot of sites quality of the links that
link to another site, that site determined a site's "link pop."
would contain valuable content. "Link Farms" and FFA sites became
categorized as spam, and thus
But again, webmasters got sneaky. contributed no value to a site's
With this trend, we began to see link popularity.
the evolution of "Link Farms" and
"Free-for-All" (FFA) sites. These Today, submitting to a "Link
pages were essentially a gigantic Farm" or FFA site can be harmful
collection of (often times) to your website's reputation.
useless links. In most cases, the Google takes a strong stance
sites were not categorized or against these kinds of link
descriptive. They became a place pages. At best, the "Link Farm"
for webmasters to dump their will drag down your ranking and
links in order to make their site make it harder for the valuable
appear more popular. sites to work in your favor. At
worst, your site will be BANNED
This strategy worked for some altogether for using spam sites
to attempt to generate traffic. Instead, spend your time
This is a very real possibility. submitting to credible
directories and exchanging links
"Link Farms" and FFA sites with other relevant sites. The
present very little value. process can be time-consuming,
Although it may sound tempting, but it is the only way to
users will not obtain quality or generate safe, site-specific
relevant links from the traffic.
submission. Plus, who wants to
see their link among "junk" For an easier method to the
websites for adult entertainment, tedious directory submission
dating sites, and casinos? process, and to submit your
Submitting to "Link Farms" website to 500+ link directories
doesn't contribute to your I strongly recommend Directory
credibility and is just not worth Submitter.
the risk.
About the Author:
Tom Dahne and Paul Martin are the creators of the very popular Directory Submitter software found at Directory Submitter
Read more articles by:
Paul Martin
Article Source: www.iSnare.com 
