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What Is The Google Page Rank Algorithm



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The web search technology      
class="cap">Google      offered by Google is often the    
has a comprehensive and         technology of choice of the       
highly developed technology, a        world's leading portals and       
straightforward interface and a       websites. It has also benefited   
wide-ranging array of search          the advertisers with its unique   
tools which enable the users to       advertising program that does not 
easily access a variety of            hamper the web surfing experience 
information online.                   of its users but still brings     
Google users can browse the web       revenues to the advertisers.

  
and find information in various       

When you search for a          
languages, retrieve maps, stock       particular keyword or a phrase,   
quotes and read news, search for      most of the search engines return 
a long lost friend using the          a list of page in order of the    
phonebook listings available on       number of times the keyword or    
Google for all of US cities and       phrase appears on the website.    
basically surf the 3 billion odd      Google web search technology      
web pages on the internet!

        involves the use of its           

Google boasts of having            indigenously designed Page Rank   
world's largest archive of Usenet     Technology and hypertext-matching 
messages, dating all the way back     analysis which makes several      
to 1981. Google's technology can      instantaneous calculations        
be accessed from any conventional     undertaken without any human      
desktop PC as well as from            intervention. Google's structural 
various wireless platforms such       design also expands               
as WAP and i-mode phones,             simultaneously as the internet    
handheld devices and other such       expands.

                      
Internet equipped gadgets.

        

Page Rank technology involves  

Page Rank Based On              the use of an equation which      
Popularity

                    comprises of millions of          



variables and terms and               is that Google's technology does  
determines a factual measurement      not involve human intervention in 
of the significance of web pages      anyway and uses the inherent      
and is calculated by solving an       intelligence of the internet and  
equation of 500 million variables     its resources to determine the    
and more than 3 billion terms.        ranking and importance of any     
Unlike some other search engines,     page.

                         
Google does not calculate links       

Hypertext-Matching          
but utilizes the extensive link       Analysis

                  
structure of the web as an            

Unlike its conventional        
organizational tool. When the         counterparts, Google is a search  
link to a Page, lets say Page B       engine which is hypertext-based.  
is clicked from a Page A, then        This means that it analyzes all   
that click is attributed as a         the content on each web page and  
vote towards Page B on behalf of      factors in fonts, subdivisions,   
Page A.

                           and the exact positions of all    

Consider Back Links             terms on the page. Not only that, 
Popularity Votes

              Google also evaluates the content 

Quintessentially, Google           of its nearest web pages. This    
calculates the importance of a        policy of not disregarding any    
page by the number of such            subject matter pays off in the    
'votes' it receives. Not only         end and enables Google to return  
that, Google also assesses the        results that are closest to user  
importance of the pages that are      queries.

                      
involved in the voting process.       

Google has a very simple       
Consequently, pages that are          3-step procedure in handling a    
themselves ahead in ranking and       query submitted in its search     
are important in that way also        box:

                          
help to make other pages              

- When the query is submitted  
important. One thing to note here     and the enter key is pressed, the 



web server sends the query to the     border-color: #FFFFFF;            
index servers. Index server is        background-color: #F5F7FB;        
exactly what its name suggests;       border-left: #BAC9FF 1px solid;   
it consists of an index much like     border-right: #BAC9FF 1px solid;  
the index of a book which             margin-top: 5px; margin-bottom:   
displays where is the particular      10px;" valign="top"               
page containing the queried term      align="center">                   
is located in the entire                                                
book.

                             

- After this, the query            type="text/javascript">    
"3E3F43";                                                               
                                      

              
//-->                  




About the Author:

Asep komara Sanjaya is a freelance writer and a webmaster of Business Directory Site http://www.sapujagat.com

Article Tags: google, page, web



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    What Is The Google Page Rank Algorithm