can remember the future for e-books and
excitement of buying my information products in general
first downloadable-book. It is very good. However, writers
was back in the late 1990's and must understand the requirements
although I cannot remember the of their readers. To be honest if
title of the e-book I do recall a subject needs more than 100
that the seller lived in Georgia, pages to get its message across
USA and within ten minutes of perhaps a downloadable file is
buying it I was printing it out not the best way to provide the
in rural Wiltshire in the West of information.
England.
eBay is a great example, there
Since those early days I must are hundreds if not thousands of
have purchased hundreds of such e-books on the subject ranging in
books. I have had everything from price from a few cents up to some
300+ page manuals right down to 2 costing hundreds of dollars, The
or 3 page "reports". But the average price for a "How to Make
trouble is that over half of them Money on eBay" type book seems to
end up either part or totally be around $67 but go to Amazon or
unread. Barns and Nobel and you will find
print books with far more
I believe that for most people information for around $20. So
there are two basic problems with why do we pay more for less?
e-books., they are not easy to
read on screen and if you print The answer is "immediacy". We
them out this can take time and want it and we want it now.
be expensive on ink.
And if the reader wants the
Despite all the dire predictions e-book now, he or she also wants
profits of doom I believe the the information straight away.
What they do not want to is to clicking on your affiliate or
have to wade through hundreds of other links within your book if
pages to find what they are he or she actually reads it all.
looking for. In other words the If the writer feels that it will
ideal e-book should contain the take 200 pages to cover the
basic facts or methods with as subject why not cut it down to 5
little padding as possible. or 6 smaller e-books selling at
Ideally a person should be able say $15 each.
to read the contents of an e-book
at one sitting And in my opinion The current trend of pile it high
the ideal length for an e-book is sell it cheap is driving many
around 30 pages but anywhere people out of the information
between 20 and forty is fine. For market and some might say that is
most subjects the important not a bad thing. But there will
points can be included within always be a market for value for
that page range. money and easily digestible
information products on subjects
The advantage for the author is of interest to the customer. So
that it is a lot easier to write if you are a writer please cut
a 40-page book than one with 200 the padding, just give me the
pages. There is also a greater facts, just the facts.
chance of the reader actually
About the Author:
Dave Bromley is an Internet Marketer and Writer who runs Money Master Online the business opportunity web site and monthly online magazine. To register for a copy visit http://www.ukauctionline.co.uk
Read more articles by:
Dave Bromley
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