Website Impressions Be Positive

I t is said that you              really boils down to not having    shouldn't be negative, so,      done your homework. In this        "Get Rid of Negative            instance, your homework should     Impressions," on your website.        have been spending a lot of time   Portray the positive.                 on the internet examining as many                                        different websites as possible.    However, there are times that by      Dissecting each of the sights and  examining the negative you are        listing what you like and dislike  able to illustrate and make the       about each. By the way, this       positive much more effectual.         definitely does not mean copying                                         someone else's website.            Your Website is a Reflection of                                          Your Business.                        The following is a list of things                                        to avoid, and, by expounding on    Very often, when a company            these negatives we are,            decides to prepare and publish a      hopefully, creating a more         website they will hire a              powerful appearance and            professional, which is good, and      functionality for your website.    for the most part, the right way                                         to do it. The bad part of this        Good Website – “Avoids:”           equation is that they depend                                             entirely upon the web designer to     Slow Uploads.                      do everything and generally                                              accept, with minor changes, or,       A slow website is probably the     corrections, whatever is              primary reason that                presented.                            viewer/surfers move on to the                                            next site without even knowing     There could be any number of          what it is all about. It has been  reasons for this, but, without        shown that the average             elaborating on all of them, it        viewer/surfer does not have the    patience to wait.                     Moving around and searching an                                           easily navigable site becomes a    The longer it takes your website      pleasure. Navigating on a poorly   to upload the more likely your        designed website is a chore that   are to lose that person. The          the average viewer/surfer shy's    internet works on speed,              away from. It's that simple.       milliseconds, to be specific. The                                        viewer/surfer has become              Too Much Junk.                     acclimated to that speed;                                                therefore, a website that takes       Have you ever looked at the entry  more than 10 - 15 seconds, well       page of a website and all you see  if you really push it 20 seconds,     are ads, graphics, flash,          to upload, is a slow website.         banners, etc., with nothing else                                         about the site. Now don't          Keep the byte size of your pages      misunderstand, I'm not opposed to  as small as possible and              having ads on your site. It can    definitely minimize the amount        be and often is a big asset, but   and size of graphics and flash.       just like anything there is a                                            limit.                             Finally, become a viewer/surfer.                                         What do you do when the site you      If your site is just for ad        just clicked on takes too long to     marketing and nothing else, it's   upload? If you're like me, you        fine to have your pages filled     move on.                              with ads and links, that's your                                          business and your lifeline to      Poor Navigation.                      making money.                                                                                               The ease of navigating your           If, however, your business is,     website keeps your viewer/surfer      Architectural Engineering, a page  more interested in staying.           full of ads and flash about        Women's Lingerie, or, Motor           have to be pure white), a strong   Cycles, is not going to help you      contrasting type color and a       sell your services. They have         simple typeface. These are easy    come to you for specific              on the eyes and makes the viewer   information, not, unrelated ads.      much more relaxed. For artistic    Having ads that complement your       or gallery type websites, there    business, without advertising for     is a lot of leeway, so long as     a competitor, of course, sounds       it's easy on the eyes, including   more logical to me.                   a strong contrast between the                                            background and content.            Psychedelic Colors.                                                                                            Need I say more!                   Have you ever been on a website                                          when every other word or sentence        is a different color, typeface        type="text/javascript">                                                                                                 google_color_bg = "FFFFFF";                                                                                                   google_color_link =              "0000FF";                             type="text/javascript"                                                                                      google_color_text =                                          "3E3F43";                             src="http://pagead2.googlesyndica                                        tion.com/pagead/show_ads.js">      google_color_url =                                                 "3E3F43";                                                  About the Author: Alex Armen's background is in marketing and design. Armen Graphic Design's foundation is based upon the premise of K.I.S.S., believing that simplicity in marketing effects the greatest returns. http://www.armengraphic.com Read more articles by: Alex Armen Article Source: www.iSnare.com ...Archive >>