e all know that for a increasing web traffic was
website to be successful probably losing a heck of a lot
it needs to be getting of visitors simply because their
plenty of visitors, and as a home page didn’t load quickly
result a huge industry of very enough.
profitable Web traffic related
businesses have sprung up all So why is it that some web pages
over the Web. Some are good and are slow to appear in a user’s
some are not. browser?
In an effort to sort some of the Obviously, there are differences
wheat from the chaff; I recently in the equipment used. Older
carried out some Internet operating systems, slow dial up
research for ways to increase web connections, out of date browser
site traffic to see just what is software, etc can all contribute
out there. The thing that struck to the problem of slow loading
me was that one of the top search Web pages. But sometimes even
results was a site that took a broadband users with the latest
long time to load. all singing and dancing desktop
machine can experience sites that
The statistics show that surfers are painfully slow to appear, and
will only wait on average 7 this is more often than not due
seconds before hitting the back to ineffective Web design.
button and trying another site,
and that is regardless of Some things to bear in mind for
connection speeds. (yes, we fast loading web pages:
really are that impatient and
fickle!). So I found it quite Keep it simple – Fancy designs
intriguing to see that a self with a multitude of tables and
proclaimed authority on background graphics can look
spectacular, but only if the cheap web space as the server
surfer waits long enough for the will often be slow and
page to load. If speed is your unresponsive. Use a good quality
goal (and it should be) then keep hosting company and reap the
the design simple. This doesn't benefits in speed as a result.
mean your site has to be boring,
far from it; but avoid over-using In conclusion, if you want your
tables and try not to rely too website to be an overwhelming
much on background images to success you will need to get
style your pages. plenty of web traffic, but make
sure your pages are quick to
Optimise Image Files – beware of respond or any increase in web
using large photographs and site traffic will be rendered
images on a page, sometimes the ineffective as visitors leave
file size can be huge, and for before they even see them.
fast pages we really want our
file sizes as small as possible. Good luck and may you prosper!
Specify Image Size – If images
are essential to your web page
then make sure that the HTML
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About the Author:
Tony Williams is the author of Web Traffic in Black & White, the guide that unlocks the secrets of Web traffic. Check it out at http://webtraffic.tdlwebs.com