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Web Search Rankings And Plagiarism
earch Engines and because web crawlers, in an
Duplicate Content effort to be more efficient, do
not crawl duplicate and
Plagiarism, which is nothing but near-duplicate sites that they
copied content, produces have determined in their previous
duplicate content between two crawl. Because of this, duplicate
websites. It is well known that sites do not even get indexed by
search engines are adverse to the web crawlers, and so are not
duplicate or identical content listed in the results page. In
and that page rankings can suffer Google, mirrored sites are
because of plagiarism. Google has delegated to the link at the
guidelines against plagiarism and bottom of the results page which
warns website owners against says “Similar Results have been
creating multiple pages, omitted…”
subdomains, or domains with
substantially duplicate content, Higher Ranking for Plagiarists’
as stated in its Webmaster Websites
Guidelines. Having even a
substantially duplicate content, The problem, however, lies when
much more a totally duplicate search engines instead of
website, will penalize a penalizing plagiarists end up
websites’ page rank. penalizing the website that
actually wrote the original
In addition to having the page content. Website owners of
rank penalized, the website original content oftentimes find
containing plagiarized work or that websites who have copied
duplicate content can even be their content are given a better
affected so much so that it won’t page rank by search engines.
even make it to the search
results listing. This happens Why Plagiarists Get a Higher Page
Rank ranked lower than content
“borrowers”. This is of course a
This problem of being ranked serious issue for website owners,
lower than plagiarists’ site especially business websites
happens mainly since Google and whose revenue gets affected by
other search engines algorithms the lower page rank.
are unable to distinguish between
the original and the duplicate or One way that search engines
copied content in their index. address the issue of duplicate
Although it is true that search content is by assigning priority
engines in general are adverse to for the content of the website
identical content, since there is that was indexed first. By rule
currently no way for the search of seniority, the first site that
engines to know which content is posts the content should be the
original, website owners of the site that contains the original
original content oftentimes find content. This works most of the
that their site actually gets a time but breaks down when
lower ranking than a plagiarists’ plagiarists copy the content
site. Hence website owners of quite fast so that crawlers
original content are the one that sometimes do index the copied
sometimes get penalized for site before the original one.
plagiarism. When this happens the site with
the copied content gets priority
Also, plagiarists, who are driven over that of the original
by profit use other SEO content. To avoid this, some
techniques that drive their page website owners use the Sitemaps
rank much higher. Hence, website system to submit their articles
owners with original content but or other fresh content to Google.
without very good optimization This ensures that the submitted
techniques often find themselves content will be known to Google
as the original and not the copy. been plagiarized. A good way to
do this is by using Copyscape.
Fighting Plagiarism and its Copyscape lets website owners
Effect on Your Page Rank enter their web pages’ URL and
then proceeds to scan other
Plagiarism has been an issue long websites and notify the user for
before the World Wide Web was very close matches in content.
created. The creation of the Using the standard Google search
Internet has made it easier and also works. Simply copy a short
more lucrative for plagiarists to paragraph from your webpage and
copy content and pass it off as paste it in Google’s search box
their own without any regard to to come up with all the other
copyright laws. As mentioned websites that contain the same or
earlier it is a serious threat to similar information.
business owners and at the very
least is a source of irritation In case your content has been
to bloggers whose posts or copied the next best step to take
articles oftentimes get ripped is to make a copy of the copied
off. Because of this, while most page(s) and then send an email to
companies do their best to fight the website requesting them to
plagiarists many individuals find remove the copied material or at
themselves losing heart. The least for a back link and proper
fight against plagiarism seems to crediting of the work, depending
be a losing battle, especially to on your objective. In case the
those who have no idea in website owner or administrator
countering plagiarism. doesn’t reply at all or in a
favorable manner, the next step
The first thing website owners to take is to contact the web
can do is to find out in the hosting company they are using.
first place if their site has Inform them that the site that
they are currently hosting is guidelines for dealing with
infringing copyright and that infringement of the Digital
they have a responsibility Millennium Copyright Act.
legally to regulate such sites.
This could lead them to pressure For those who want to prevent the
the site to remove the copied hassle of being penalized as the
content. However, this tack copier of your own original
doesn’t always work. When this content, as mentioned earlier, it
happens it is time to take a more is best to submit your content to
legal action and contact your through the Sitemaps system. By
lawyer. According to an advice using the system, the content is
given by Roy Sumatra, in case submitted directly to Google and
your web page rank is affected by indexed by them automatically so
the copied website do contact the that the content will be known as
search engines wherein your page the original one and be given
rank is affected. Google is priority in case of plagiarism.
aggressive and serious in dealing
with infringement issues and has
About the Author:
http://www.theinternetone.net
Read more articles by: Danny Wirken
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