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Web Hosting Look For A Customer First Attitude
he single most important factor when choosing a web If you have ever talked to a web host is reliability. This host technical support person you is confirmed over and over again get the impression they are in surveys of webmasters and handling three or four calls all online entrepreneurs. at the same time. That's because they have thousands of clients, But "reliability" is not a simple and often the problems come in thing. If you assume for the waves. And that can lead to moment that most web hosting frustrating conversations with companies are technically your tech person. competent, have been consistently upgrading their systems, and have For example, I have recently been products that are reasonably having a problem with one of my priced, then a major component of web hosts. The problem has to do web hosting reliability comes with accessing some of my sites down to good old fashioned to make changes. Now I have been "customer service". doing web building for years, and with many different hosts, and In other words, what you really this is the very first time I want to know is, "When there is a have had this specific problem. problem with my website, can I get speedy no-nonsense So although I am open to the solutions?" possibility that the problem is somewhere at my end, I think it With web hosts the "no-nonsense" is unlikely. All my sites with thing can be a problem. this host seem to have this same issue, and none with any of the **Talking with technical support other web hosts that I use. In can be difficult either case, what I am looking
for is some intelligent "reliability" of this host. suggestions. Service people often take the attitude that if they stall long But so far I have not been able enough the problem will go away. to get an intelligent response -- And, yes, sometimes it does go even though it has been happening away. on and off for about a week now. I get the standard response: But on the other hand, I think "Have you tried this, have you they usually stall because they tried that..." all of which imply are just too stretched out to be that the problem must be at my focused on your little end, and none of which give the insignificant problem. In other impression that they are actually words, they are not sufficiently thinking about what is going on. "customer-focused" on me to solve my specific issue. Having been there myself quite a few times, I can sympathize with This is when web host the technical support person's "reliability" takes a hit. And it dilemma. But in my experience, is when customers start thinking most tech support people have hard about changing hosts. While seen these problems before, and the tech person is stalling you they probably know the answer. It are wasting time trying to get is just very difficult to get your blasted website to work. And them to actually focus on your more often than not, getting it issue. to work just takes a little bit of effort on the part of the tech **Reliability starts with a team at the other end. Customer-First Attitude This merely confirms what This has a direct bearing on the marketing people have been saying
for years about "customer Customer Service service". Customer service is important in every business, and Unfortunately there is no at every stage of the sales and completely fool-proof way to know delivery process. Your sales and in advance where you are likely accounting people must be to get good, reliable, customer focused. Your production customer-friendly service. people must be customer focused. And your tech support people must You can try looking at web host be customer focused too. review sites to get some comparisons between hosts. But Unfortunately many web hosting unfortunately many of these sites tech support people just do not are themselves not reliable. For understand this. They often one thing, they are usually consider themselves superior to trying to resell hosting their clients. And they have been services, so the "reviews" are able to get away with shoddy, often tainted. For another, if unfriendly service because it is they contain comments and reviews just too inconvenient for clients by the public, these can also be to change hosts. manipulated. Some hosts will post bogus reviews praising their own Thankfully this is changing. services and criticising those of There is enough step-by-step their competition. information available to help make a host change, and many You can also scan web hosting hosts will actually help you forums for comments and trasfer your domain to their recommendations. These seem to be system. generally reliable, but are still open to the kind of manipulation **Making Your Choice Based on mentioned above. And since things
change so quickly in the web also recommend contacting the hosting business, comments made a customer help desk in advance of year ago about a specific web ordering just to see what kind of hosting company will probably be reception I get. out of date. I also look for testimonials from My own preference is to look real web hosting customers. Make closely at the website of the sure they are clearly identified host itself. If it is overly with names, physical addresses, technical and confusing I usually and website addresses. If you move on. That usually suggests, really want to be aggressive, you to me at least, that the focus of might contact some of these this host will be on people directly. technicalities, that it may be difficult to navigate their Of course I agree that none of support system, and I may have this is fool-proof. But given the difficulty getting plain and highly competitive nature of the simple answers to my inquiries. web hosting business, all other things being equal, a simple, A simple layout with a minimum straightforward customer-focused number of customer-oriented approach is what you should be products and an easily-accessed looking for in a web host. support system suggests the company is customer-focused. I
About the Author:
Rick Hendershot publishes Linknet News | Reliable, cheap web hosting | Web hosting testimonials
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