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Web Design Secrets Seven Ways To Put Your Business Online And Make A Profit



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span                            have accomplished

             
class="cap">Ever        

Cons:

                      
since businesses realized       

• Many business owners lack    
that the Internet the ultimate        the technical knowledge to        
resource to reach more people in      effectively develop all the       
less time for less than most          necessary components of their web 
other marketing mediums, business     site.

                         
owners have been asking how can I     

• Many business owners lack    
get my business online and thus       the knowledge of how to write     
in the global marketplace. This       effective web copy that encourage 
question was answered with many       sales as well as will be          
solutions to include “my son took     optimized for search engine. They 
a web class in school, he can do      are not versed in layout designs  
it”. Well let’s look at the seven     that increase accessibility and   
different ways to put your            functionality.

                
business online and the pros and      

• They do not have hours       
cons of each.                         invest in research, development   
Do It Yourself                        and implementation of a business  
The first way would be the            web site due to they must run     
obvious, to do it yourself. If        their business so they put        
you have technical knowledge and      together a rush project.

      
time on your hands then this is a     

• Many business owners do not  
great way to put up a site that       know how to effectively market    
suite your business.

              the site after the design.

    

Pros:

                          

Results:

                   

• Save money by not paying         

In most cases the results are  
someone else to do it for you

     the business owner builds a site  

• Maintain full control of         that brings no results. The site  
your site

                         is a creation that only the owner 

• Sense of pride in what you       appreciates. Due to the lack of   



expertise and time they miss many     effort if it were a full paying   
critical elements in their site.      job.

                          
So though the price was not much      

• The knowledge of the friend  
more than registration of a           of family may not be much more    
domain name, purchasing of            than the business owner so the    
software, hosting fees and time,      development of good copy and      
it cost the owner thousands in        functional design will be         
loss time and sales.

              lacking.

                      

Friends and Family                 

• After the design is complete 
Many business owners have friends     the job is done. There are no     
and family that have some web         further marketing of the          
design experience but few have        site.

                         
people in their circle that have      

Results:

                   
a full understanding of               

In most cases the results are  
developing a business site and        the same as the results of if the 
how it interacts online.

          business owners would have done   

Pros:

                          it themselves. With out the       

• The price of designing the       expertise in web design and       
site will be minimal

              Internet marketing the site       

• You have someone with some       brings no results thus waste      
technical knowledge to design and     valuable time and money.

      
maintain your site

                

Templates and Site             

• You have a personal bond         builders

                      
with the designer

                 

Templates and template driven  

Cons:

                          site builders are the newest      

• Since this is for a friend       trend in web design. There are    
or family and is not a high           numerous sites that business      
paying or no paying job many          owners can go to and download a   
friends and family take their         template or go through an easy    
time and do not put the same          step by step process which will   



put them online in a matter of        

• There are not means of       
minutes.

                          getting targeted customers to     

Pros:

                          come to your site after the       

• Usually low priced and           design is published.

          
sometimes comes with hosting

      

Results:

                   

• Fast design turn around          

The results tend to be         
time. You can have your site up       slightly better with template     
the same day

                      driven sites due to the web site  

• Visually appealing design        layout is visually appealing and  
that is structured properly by a      structure is functional. The      
professional designer

             challenge is still to get people  

• Easy to put in your              to come and by from your site.    
information and publish

           This still is placed on the       

• You have control over the        ability of the business           
site and can freely make              owner.

                        
changes

                           

Directories

                

Cons:

                          

Many business owners rely on   

• Nonexclusive- This means         online directories to place their 
that you will not have a unique       contact information and a brief   
site. You will have a site that       description of what they offer.   
looks just like many of your          This is fairly inexpensive but    
competitors. Being in business        you are relying on the merit that 
you know how important it is to       that site has many visitors       
be unique. *Some template             interested in your offering and   
designers will offer exclusive        you have little competition on    
rights for a nominal fee.

         that site.

                    

• You must provide sales           

Freelancer or Employee

     
copy

                              

Many businesses have an        

• They do not optimize the         employee dedicated to tend to     
site for your company

             their webmaster needs. They work  



on salary and can perform many        

Results:

                   
different functions within your       

If you get a quality designer  
organization. You can also have       that is freelancing you will have 
freelancers bid on your project       a very quality web site. If you   
and work within your budget. This     specify your needs and have the   
is a very popular approach since      proper budget you should see some 
the fall of     
href="http://dot.com"                 

Web Design Firm

            
title="http://dot.com"                

Hiring a design firm that      
target="_blank">color="#001000"                       development is a smart decision.  
size="-2">http://dot.com
a>. Many highly qualified             on developing you a web site for  
designers are looking for work        your business that is geared to   
and will do a stand up job within     accomplish your goals.

        
your budget.

                      

Pros:

                      

Pros:

                          

• Professional design team     

• Knowledgeable professional       knowledgeable of how to develop a 
working on your site within your      business site that sells.

     
budget

                            

• Free up your time to do your 

• Free up your time to do your     business

                      
business

                          

Cons:

                      

Cons:

                          

• Risk getting a quality       

• Risk of how knowledgeable        design firm that will do a        
and dependable the freelancer is      quality job

                   
that is working with you on your      

• Some design firms will not   
site

                              be ethical after the payment

  

• You will only get what was       

• Some design firms will leave 
bided on within their skill           your project to you to market     
set.

                              after the design is complete

  



Results:

                       

• Professional design team     

You will have a professionally     knowledgeable of how to develop a 
designed site with the functional     business site with sales copy,    
structure and components to           search engine optimization and a  
generate business. If the design      marketing strategy to generate    
firm is quality it will be a          targeted visitors to your         
higher closing rate once visitors     site

                          
come to your site. Many design        

• Free up your time to do your 
firms have people versed in           business

                      
marketing that can give you tips      

• Staff of experts that keep   
on how to bring traffic to your       up with all the changes in the    
site. This will be priced higher      online marketplace

            
than the other methods but will       

• You will have a marketing    
bring higher results.

             plan for your online strategy

 

eMarketing Firm

                

Cons:

                      

The final way to get your          

• Typically more expensive     
business online is employing          than the other methods

        
services from an eMarketing firm.     

Results:

                   
These firms provide you an online     

Once again you will have a     
solution customized to your           professionally designed site with 
business model which will include     the functional structure and      
web development, online software      components to generate business.  
application and Internet              You will also have a marketing    
marketing. This typically is the      plan with strategies to generate  
most expensive out of the seven       business through your site.       
methods but it is the most            Return on Investment (ROI) is     
complete solution for most            typically gained in a shorter     
business that needs an effective      period of time.

               
online presence.

                  

Conclusion

                 

Pros:

                          

Many have been told the myth,  



“Build a business web site and        marketed to your targeted market  
they will come”, which proved to      the first time. So decide your    
fail many businesses eager to         method                            
expand. To see how to put your        wisely.

business online with no cost you      >About the                     
must first understand what cost       Author
means in contrast to price. Price     id="authorbio"                    
defines the amount of purchase        class="membersnoticewhite">Jeff   
where cost represents the end         Beale is a marketing consultant   
result. To better explain this I      with Jazar Dezign, a will give you an example.

         href="http://www.jazardezign.com/ 

If you paid $100 for a web         seo.html">marketing firm that     
site that generates you no            provides business in a year then how much      href="http://www.jazardezign.com/ 
did the site cost you?                seo.html">search engine           
If you paid $1000 for the same        optimization, web design, site but that site brought you        href="http://www.jazardezign.com/ 
$100 a month for a year, how much     seo.html">search engine           
did that site cost?                   marketing, and other The first site cost you $100          href="http://www.jazardezign.com/ 
after a year were the second site     marketing.html">Internet          
paid you $1200 at the end of the      marketing services. Visit his 
year and cost you nothing.            blog at                           
Actually the site paid you $200       http://www.searchenginenewswatch. 
for having it. Makes sense? The       com and the company site at       
only guaranteed way to get a site     http://www.jazardezign.com


for nothing (so to speak) is to       /fieldset>
             
have it built right as well as        




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