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Top 10 Tips To Make Search Engine Friendly Pages



S


earch engine friendly           example you are concentrating on  
pages help you achieve high     a keyword "web hosting", then use 
ranking in the search           this keyword in the title. Don't  
results. If your pages are search     use more than 5 words in the tag. 
engine friendly, then you will be     Use three important meta tags in  
placed at the top of search           each page i.e. title, description 
results for your optimized            and keyword. These three meta     
keywords. This article will not       tags are most important and are   
cover advance techniques but it       MUST to have in any page.         
will certainly help you achieve                                         
high ranking by optimizing and        3. The first paragraph is very    
creating new pages.                   crucial and important, the search 
                                      engines (robots) usually pick the 
1. Before creating any page, you      first 30-40 words for analysis    
must know for which specific          and ranking, although it doesn't  
keywords are you creating /           mean that only first paragraph is 
optimizing page. Concentrate on       important. You should use your    
those specific keywords, use them     specific keywords throughout the  
throughout the web page. Don't        page.                             
flood your page with those                                              
keywords, search engine robots        4. Use your keyword in headline   
are clever enough to point spam,      tag. There have been a lot of     
and if you will use those             discussion on the headline tags,  
keywords a lot of times in a          most of the experts believe       
page, spam flag will be               headline "" and bold text is      
triggered, which may hurt your        given extra weight, I have        
current ranking.                      personally tested this and have   
                                      reached in top ten positions for  
2. Start your page title with         a specific keyword. Do not use    
that specific keyword, for            tag so often, use it only 2-3     



times in one page, you can easily     web-hosting.html. It not only     
change the style of tag using        helps search engines but these    
css. For example                      URLs are easy to remember. The    
                                      same applies to the folders /     
h1 { font-family: tahoma,             directory names.                  
helvetica; font-size: 12px;                                             
color: #434D4B;}                      7. Anchor text, is the most       
                                      important factor in high ranking. 
5. Use "alt" and "title" tags for     Anchor text is the mask of any    
images, search engine robots          URL, the text which leads to any  
cannot identify graphics and / or     link. Do not use more than 100    
flash based SWF files, so always      links per page as recommended by  
use "alt" tag and put your            Google, as in our case we are     
specific keyword in it. I             concentrating on "web hosting"    
personally renamed some of my         keyword, you should use           
images to my specific keyword         "dedicated server", "reseller     
which also helps in ranking, for      hosting" etc in your page for     
example I developed a web hosting     more keywords, and link other     
site, I had an image of server        pages of your website, less the   
and its name was zxcv123.gif I        links will be on a page, the more 
renamed it to                         pageRank weight will be           
web-hosting-server.gif It's a         transferred to the linked page.   
good technique for concentrating                                        
on specific keywords.                 8. Do not use frames, most of the 
                                      search engines cannot follow      
6. Use keyword rich files names,      frames, use it if you do not have 
for example if your page is about     any alternative. The page loaded  
hosting and you rename it             in frames cannot be read by the   
newpage.html, it doesn't make         search engine robot, so anything  
sense, use something like             or any optimization you do in     



that page is invisible to the         copy and paste other's content,   
search engine robot.                  although there is no proof of     
                                      "duplicate content penalty" but   
9. Search engines robots are          just don't use it. Search engines 
clever than you think, so do not      love fresh content.               
try to cheat them, you will find                                        
tons of tricks to cheat search        Finally, do not use any tricks to 
engines, but what if those tricks     cheat search engines, like hidden 
get you banned from search            text, hidden variable names with  
engines? If you have found a good     keyword, cloaking etc. Follow the 
trick and you feel it can get you     Top Ten Tips I have mentioned and 
banned simply read search engine      you will see the results          
guidelines, or ask from the gurus     yourself, don't expect to see the 
in online SEO communities.            results in one to two days, you   
                                      will see results in 2-3 months or 
10. Content is king, you might        even more. For one of my test I   
have read this a thousand times,      have seen results after 5 months  
and this is what search engines       and reached top 10 positions.     
love. So before creating a new        Good luck with optimizing and     
page, collect and write useful,       creating search engine friendly   
keyword rich and informative          pages.                            
content for your page. Do not         

                              






About the Author:

Ali Roman is CEO of Flaxweb Network, a firm that specializes in web design and software development. Please visit : http://www.aliroman.com/ for web development blog.


Read more articles by: Ali Roman

Article Source: www.iSnare.com


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