olor can play an important opposite each other on a color
role in communicating your wheel. Warm colors are often said
message online. Color to be hues from red through
choices can inspire, make an yellow, browns and tans included;
impression, and persuade your cool colors are often said to be
prospect to buy from you. Your the hues from blue green through
color choices alone are sending a blue violet, most grays included.
specific message to your viewers. Different colors and color
Using too many colors or the schemes evoke different
wrong combination of colors on feeling.
your Web site could alienate or
Understanding the power of
turn off customers completely. color will help you to understand
You should only choose three or how color will work on your Web
four colors (or shades of those site. Learning the color wheel
colors) for your Web site.
allows you to see grouping of
Color and the power of colors colors that are harmonious
is often the last thing on the together and other colors that
minds of Web site designers. might not work together or
We’ve all been subjected to Web clash.
sites with unpleasant color
The impact of color in Web
combinations. Yes take for design is always affected by the
example, their Web sites with context. For example, the color
white text on a yellow red can be a color of danger, so
background, which is hardly if you use red on a warning sign.
visible. You want people to view It will attract attention or
your Web site with ease.
caution. However, if you use red
That is why it’s important to hearts on your Web site it can
decide ahead of time which colors represent love, and
you're going to use, and stick to friendship.
it. Complementary colors are
Red is also a strong symbolism
of life. In decorating, red is (Hyper Text Markup Language), you
sometimes used as an accent color should always use the RGB mode.
to attract attention. The color Web browsers only share 216
red is one of the most common web safe colors so you
stimulating attention grabber, should always stay within the
and emotionally intense color on 216-color palette.
the color wheel.
Light backgrounds should have
As you can see color can mean dark text and dark backgrounds
different things. Depending on should have light text. Be sure
its intensity, one color can give that your text is readable if you
very different emotions. The are using a background color or
colors that you use should be image. Be careful when choosing
well matched with your Web site your colors, not all computers
context.
see the same color hues.
Color harmony is something
1. Primary color: This is the
that is relaxing and pleasing to main color of the page. It will
the eyes; it engages the visual occupy most of the area and set
experience in your Web site, it the tone for the design as a
creates an inner sense of whole.
stability. Once you understand
2. Secondary color: This is
colors and their feelings, you’re the second color on the page and
ready to begin choosing a color it’s usually there to "back up"
scheme for your Web site.
the primary color. Usually these
Colors are generally colors are close to the primary
interpreted in one of three modes color.
RGB (Red Green Blue), CMYK (Cyan
3. Highlight color: This
Magenta Yellow Black) and HSV emphasizes certain parts of the
(Hue Saturation Value). Each page. It’s usually a color, which
color mode is used in an contrasts more with the primary
unambiguous manner but for HTML and secondary colors, and should
be used with moderation. "http://www.isnare.com/adsense-al
Remember to rethink your color t-728x90.php";
choices; your goal should be to
increase your targeted traffic to google_ad_width = 728;
your site. Start by doing some
brainstorming, color is one of google_ad_height = 90;
the most important elements of
your Web site and can play an google_ad_format =
important role in communicating "728x90_as";
your online message.
google_ad_type = "text";
border-color: #FFFFFF;
background-color: #F5F7FB; google_color_border =
border-left: #BAC9FF 1px solid; "F5F7FB";
border-right: #BAC9FF 1px solid;
margin-top: 5px; margin-bottom: google_color_bg = "F5F7FB";
10px;" valign="top"
align="center"> google_color_link =
"0000FF";
type="text/javascript">
type="text/javascript"
src="http://pagead2.googlesyndica
tion.com/pagead/show_ads.js">
About the Author:
Althea Murray is an Internet entrepreneur and the owner of createawebsite123. A free step-by-step tutorial guide develop to help Beginners to Pro’s. Visit our Web site to learn more about creating a Web site. http://www.createaweebsite123.com
Article Tags: color, colors, web
