recently had a self realise something as fundamental
proclaimed SEO as that search engines are not
expert/consultant email to too bothered about the formatting
tell me that the HTML on my of the HTML as long it is
website was, in his words, understood. It is the text that
‘Crap’. That is very crawlers are more interested in
constructive, especially coming these days.
from somebody who professes to be
qualified to charge for his SEO As I pointed out, my HTML must
services. have been understood since the
home page my website at that time
He had apparently checked out my (a week ago as I write) was at #3
source code and come to that on Google and #1 on Yahoo for its
conclusion. I got to thinking: main keyword against 850 million
the site couldn’t have been crap other results, and also at #4 on
or an expert would not have got Google for another page for the
so worried as to check out what I same keyword and also at #2 for
was doing. I was obviously a another keyword. Quite frankly,
threat, and if that is the case, if that is what ‘crap’ HTML does
then the title of this article for you then bring it on – I will
must be very close to the mark. to do worse HTML next time!
I responded by offering him my That got me to thinking that if
eBook on SEO in return for his people pay guys like that for
expert services if he could their advice, then perhaps they
inform me exactly where I was might be better doing their own
going wrong. Needless to say, I search engine optimization. After
am still awaiting a reply. I am all, it is not rocket science.
wondering how much he charges for Now, don’t get me wrong here,
teaching SEO when he fails to because there are many SEO
experts out there that provide a
great service and are also This article is about the
honest. Loads of people do not cheapest or most affordable SEO.
have the time to optimize their In my opinion that is DIY! That’s
own sites, and these people are right, Do It Yourself! If you
good at what they do – better have the time. If not, then most
then me. However, I know my of these other people advertising
websites, and I know what I am online can probably do a good job
looking for from them. I for you (apart from my email
therefore know more about the SEO friend). The most affordable SEO
needed with them that any expert is free – if you know what to do.
would. Quite frankly, there is little to
do these days. Google no longer
That is why I get such good pay attention to Meta tags, and
results. Not with all my Google are the biggest in my
websites, I should admit, and opinion.
certainly not with the minisite
that this article is intended to Google spiders crawl the text in
promote. Like any article, this your HTML, look for H1 tags and
is intended to promote a website Title tags and check out your
that offers a product that keywords to make sure there are
teaches what I know about SEO by not too many. Apart from that
means of screenshots of my there’s not all that much to it,
websites and the HTML used to get apart perhaps for alt image tags.
#1 positions against very stiff Even keywords are not all that
and professional opposition such important – Google spiders are
as Wikipedia, Harvard University very literary these days. They
and ‘About’. However, that’s have been to Spider College
another story and not for this learning English, and can now
article. tell what you are writing about
without you having to tell them. type="text/javascript">
src="http://pagead2.googlesyndica
tion.com/pagead/show_ads.js">
About the Author:
Pete loves the challenge of beating search engines and frequently succeeds. He dissects one of his success stories on his site Improved Search Engine Rank where he promotes his eBook ‘Seocious’ showing by means of screenshots how he gets listed within 2 days and gets high positions within 2 weeks. And he loves it!