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The Linking Strategy



I


n this article I’m going        it means to visit a site and copy 
to be walking you through       the information.                  
the second most important                                         
part of setting up your search        How do spiders work?              
engine optimized empire.                                                
                                      Spiders work by finding links to  
So what is it? What other factor      web sites, visiting those web     
coupled with your keyword dense       sites, going through the content  
articles will enable you to top       of a web site and then reporting  
giants like Google, Yahoo and         the content of the site back to   
MSN. Well it’s the online             the database of the site which    
equivalent of getting “votes” for     they are working for. Google      
your web site. It is called           spiders, thus, crawl sites and    
getting links, and it is a hell       report the information back to    
of a lot easier than you think.       Google’s database. From there,    
                                      the information is added to       
What are spiders and what purpose     Google’s search engine, and the   
do they serve?                        site then shows up in Google      
                                      search results. Much the same     
Spiders are essentially programs      process happens with any other    
that “crawl” sites and report         search engine spider.             
back to their superior (Google or                                       
whatever search engine they were      So what does this mean to you?    
created for) what their findings      Well essentially by having good   
are. Their purpose is to make it      quality and relevant content on   
easy for sites to get listed in       your web site (your optimized     
search engines.                       articles) you’ll be pleasing the  
                                      spiders. If you have links from   
You might be wondering, what does     other sites related to your       
it mean to “crawl” a site? Well       content too you’re way, way ahead 



of the pack.                                                            
                                      There’s more…                     
Now here’s the clever part. All                                         
you need to do to get links back      As I said press releases are      
to your web site is submit            another great way to get links    
articles to article directories       back to your web site. Not only   
or write a press release related      that they are a great way to get  
to your niche market. Link back       free publicity for your ebook or  
to your site from the bottom of       web site. Write a press release   
that article or press release.        and submit it to prweb.com. It    
                                      will cost you a little to have    
Other web site owners in your         them blast it all over the        
niche will be looking for content     internet but it will mean that    
to add to their own site, and         you get dozens, hundreds or even  
will visit article directories to     thousands of one way links back   
do so. They’ll pick up your           to your site catapulting you up   
article, add it to their site         the search engines.               
(they’ll have to legally keep                                           
your link in the article) so now      I hope you have enjoyed my last   
you have other sites linking to       few articles. Search engine       
yours all over the place! This        optimization is a subject with    
will impress the hell out of the      mind blowing potential. Imagine   
spiders and you’ll start to rank      if you were ranked number one in  
extremely well in the search          Google for a term like Viagra?    
engines.                              You’d be a millionaire without a  
                                      doubt. That’s not our goal. Our   
To find article directories           goal is to rank number one for    
simply go to Google and type in       tons and tons of keywords related 
“article directory” you will find     to our niche so we can start      
absolutely tons!                      bringing in regular cash          



windfalls. Then we just create                                          
another product, get that to rank     In my last article on this topic  
in the search engines and just        I am going to discuss how to get  
keep on repeating until our           ranked in the fastest possible    
monthly income is through the         time.                             
roof.                                 

                              




About the Author:

Andy Michaels is an information publisher specializing in helping people start their own home based business. Get a no cost video showing you step by step how to create your own info products in one day without writing a single word at http://www.andymichaelsonline.com


Read more articles by: Andy Michaels

Article Source: www.iSnare.com


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