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Securing Online Payments



O


ne has to make sure that        can provide a way for his         
his online payments are         customers to bring their          
secured. He should follow a     purchases to the cash register.   
few steps in order to do that. He     The chosen program will allow him 
may start by creating his own         to enter his product in the       
website. If he does not possess       database, allowing shoppers to    
the adequate web design skills,       pick products when they click on  
he may hire a professional web        “Add to Cart”. Well known         
designer to create a custom           shopping carts include Miva       
website. He may also use an           Merchant and osCommerce which     
online site builder for this          lets you do various tasks like    
purpose. Unique templates and         setting/charging tax, billing     
customized websites to specific       customers, receiving payments via 
needs are the benefits of hiring      offline/online methods and most   
an adept web designer.                importantly – adding, editing or  
Furthermore, A web development        erasing product categories and    
team can add flash headers or         related information etc.          
programming needed for the site,                                        
making it more lucrative. A           The third step is basically       
custom designed site is a must if     getting a merchant account and    
one’s company image is critical.      payment gateway. When customers   
On the contrary, an online site       arrive at the checkout counter,   
builder is a budget friendly          one needs a way to transfer their 
approach which quickly gets the       payments from their credit card   
job done sacrificing the              accounts to his bank account and  
uniqueness.                           the method usually depends on the 
                                      sales volume. An e-commerce       
The second step involves setting      merchant account coupled with a   
up an e-commerce store. By having     payment gateway will definitely   
an e-commerce shopping cart, one      suffice when the sales volume is  



high. A merchant account provider     If one encounter chargeback from  
sanctions the transfer of             a customer while selling online,  
payments to your account while a      it can literally mean disaster.   
payment gateway transfers the         Most merchants would not bother   
information from the customer’s       going after the customer because  
financial institution to one’s.       of the cost and time to do so.    
Most of these accounts have setup     Chargebacks seems to be           
charge, transaction fees, monthly     unstoppable now-a-days, despite   
fees and statement fees. However,     all those good fraud services. No 
the overall cost will be              matter how efficient a fraud      
comparatively lower if the            screening service is, there seems 
monthly sales volume exceeds a        to be no way to prevent           
thousand dollars. By using a          chargebacks. However, there is    
third party credit card               one solution which you can avail  
processor, one can substantially      in order to prevent chargebacks   
reduce the transaction fees. For      from hurting your bottom line and 
instance, customers can send          it’s called PreCharge.            
payment through PAYPAL via money                                        
or credit card that they transfer     Similarly to Telecheck, Precharge 
to their PAYPAL account. While        will get pre-approval for a       
the fees per transaction are          customers charge before the       
higher than with merchant             purchase. Precharge will go after 
accounts, there will be no            the payment on the client’s       
monthly or setup charges; in          behalf if there is a chargeback.  
addition, there will not be any       Only preCharge offers the         
requirement of a payment gateway.     Guarantee Chargeback Prevention   
This way, payment will occur only     Warranty which means one will not 
when there is financial               be liable for a single chargeback 
transaction.                          if he receives a chargeback while 
                                      using the preCharge certified     



payment program. It will be there     months. It also carries out       
for the client when he receives a     extensive research and            
chargeback. Precharge certified       documentations and feedback       
payments offer a lot of benefits.     activities for the clients’       
It does not require user              convenience.                      
registration and it’s fully user                                        
transparent. Precharge comes          The final step is to create a     
complete with augmented order         secure payment environment. SSL   
processing and complete               (secure sockets layer)            
international transaction             certificate enables one to        
support. The experienced and          receive secured credit card       
adept staffs are always there to      information from the customers.   
provide professional solutions.       Some web hosts offer SSL          
Simply put, precharge                 certificates as part of the whole 
simultaneously ensures one’s          hosting package but they can also 
merchant account, gateway and         be bought separately. By          
order processing. Precharge           following the above mentioned     
ensures that the clients always       steps, it is expected that one    
get the best service. It              would be able protect his online  
reimburses eligible merchants for     payments with ease.               
transactions within forty five        

                              




About the Author:

The Author of this Article regarding Securing online payments gives more information at http://www.precharge.com/


Read more articles by: Ashwin Kumar

Article Source: www.iSnare.com


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