span terms, used by search engine class="cap">S earch users to find out engine optimization, information.
otherwise known as SEO, can be
All search engine listings for used in blogging and in other specific keywords are based upon online marketing techniques to these algorithms, that take many drive traffic to any web page of different aspects of the web page your choice, whether it is a into account, and although only a blog, Squidoo lens or a few Google employees on a 'need traditional website page. to know' basis understand the There are specific ways to ensure factors involved, and the that each of these three weightings that are given to different types of web presence each, we can work out some of the is optimized to the extent that more important of them, although they will be picked up and listed there are believed to be over 200 by the top search engines. The aspects of a web page that biggest by far is Google with contribute to its listing 65%, followed by Yahoo and then position.
MSN, so it makes sense to
Important SEO Factors
optimize your web page for the
1. Title Tag
Google algorithms.
The title tag is generally
Algorithms
regarded as the one most
An algorithm is a sequence of important factor in determining procedures for carrying out a your listing position. A simple statistical mathematical change in the use of keywords in computation that ends up, in the your title tag can dramatically case of Google and other search change your listing position. You engines, with a list of web pages MUST use your main keyword for indexed in order of relevance to the page in your title tag, but specific keywords, or search the other text used within it can
make a lot of difference. be 'Article Marketing and Article
The Title tag appears with in Writing Techniques' while your the HEAD tags of the page HTML, main page heading (visible to and therefore doesn't actually spiders and readers) could be appear on the page. It is visible 'Article Writing Techniques', to spiders only, and is a means contained with H1 HTML tags, and of you telling the search engine in Bold and underlined. You could spiders what your page is about. then have another heading using You must then use the keywords the keyword 'Article contained in the title tag in the Marketing'.
body of your text, and in any
3. Use of Keywords
headings and subheadings.
You have set the keyword theme Basically the title tag sets the with your Title and H1 heading theme that you must continue in tags. You must now continue that the text that your readers theme with the text on your page. actually see.
Good SEO books such as SEOcious
2. H1 Heading Tags
and websites such as SEO 2020
The H1 heading tag conveys a explain in detail how best to use lot of weighting to the text keywords and how to structure within the tag. The heading of your entire website to attract your page should be within H1 the attention of search engine tags, but do not make your spiders and of human visitors, heading exactly the same as the and an article such as this page title. Make it close, but cannot do the topic justice.
not as extensive.
It is enough to say that the
For example, if your web page three major ways for you to is dedicated to the use of inform search engine spiders of articles as a marketing the theme of your web page is by technique, your page Title tag means of your Title tag, H1 (visible only to spiders) could heading tags and your use of
keywords on your page. All three use of keywords on your website of these should focus on one or visit two keyword, and if done properly href=http://www.improved-search-e will go a long way towards ngine-rank.com>SEOcious where securing you a top 10 listing for you will find many other your keyword on important factors involved in Google.
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