here is a lot of talk in of getting a better page ranking
the town regarding the is higher. If a particular
latest Google update, which internal page from your website
has been nick named as Jagger. has been live for a longer period
Jagger is a 3-part Google update of time then it will have a
that has changed some of the better page rank for additional
important rules of determining phrases.
page rank and this has affected
the SEO community in its So you will have to consider the
entirety. amount of time your website has
been live. In such a scenario,
The new Google update has you should approach the promotion
affected the website page ranking of a competitive phrase by
and the key areas, which have got selecting secondary phrases that
affected are: will also contain the primary
keyword. For example, you need to
• Your web page history choose "guaranteed SEO services"
• Method for counting back links against "SEO services". You will
• Web site content and structure achieve a good ranking on Google
for a relevant keyword phrase and
Let us look at each one of the at the same time, keep your
affected areas. efforts on building relevant
links for your primary keyword
Your web page history phrase.
One of the important aspects So if you have competitive
driving Google ranking is the phrases as well as a long website
history of your site. If your history then you stand a better
website has been online for a chance at getting high rankings
longer duration then your chances on Google.
keyword phrase has to be relevant
Method for counting backlinks to your industry. So if you are
running a SEO business and if you
According to the Google update, link your website to that of a
the history of the links on your website design & development
site will also get importance company then the link will be a
while determining the page rank. relevant link.
According to the Google update,
the sandbox regarding links are Another aspect that has gained
functioning in parts and after a momentum is natural links. If
certain period, the links will your links are within the content
gain a considerable part of their area of a web page then they will
weight, and after some more time, carry a lot more weight than
they will gain some more weight isolated links.
and it will go on. This basically
means that if you pursue a link Website content & structure
building campaign today then it
will not substantially affect Another important thing noticed
your Google rankings for quite by SEO experts is that there is
some time. Because Google does no change in the optimal keyword
not show all incoming links you density but there has been a
may want to consider using yahoo decline in its value. Although
to check your back linking. the importance of having a
specific keyword density on a
Another important aspect is that particular webpage has declined
the relevancy determining but on the other hand there has
criteria has improved. According been an increase in the
to Google, your web pages don’t importance of relevancy.
need to have content with the
exact keyword phrase but the Google is going to assign
relevancy on your overall content
and not for keyword specific