he history of which in this way create a unique
sailing is over situation, as close as possible
thousand years old and it to the perfect competition market
is founded on plenty of peculiar form: many buyers, many sellers,
traditions which have kept this supply and demand as the unique
art alive until today; the elements determining price levels
e-commerce is a new-born and quantity sold on the market.
economic sector which boomed In the past pleasure boats market
together with the world-wide was strongly affected by elements
spreading of Internet, it disturbing the functioning of the
suffered a deep breakdown in perfect competition such as
2001, but which is now one of the incomplete or imperfect
most reliable economic branches, information, obstacles in
despite of its main protagonists communication and goods transfer,
being “virtual”. The E-commerce but Internet has decisively
represents a constantly contributed to the elimination of
developing sector, always updated these barriers.
and on the cutting edge for all
what concerns providing services; All web-portals for on-line
in contrast the art of sailing new and used boats sales
calls to mind a calm atmosphere are the perfect link for demand
where everything – news included and supply, since they allow and
– smells like tradition. enable everybody to post
advertisements for free; every
What do these completely portal, however, sets its rules
different worlds have in common? and guidelines in order to keep
the whole system under control
Web portals for on-line boat and in order to prevent any
sales represent the link misuse or any use of the services
between these two realities, it offers for illegal purposes:
safety and reliability are the quality e-commerce portal
key to success for all e-commerce actually does not mean only
firms, especially in this case transforming an advertisements
since products dealt with on this page into a web-page: collected
market are of a very high information have to be organized,
economic value. users require assistance and the
right context has to be created
Sailing portals main function can in order to facilitate
be described as transactions.
“infobrokering” because
they collect and save information Reaching a always broader target
in their data-bases, process of users means increasing your
gathered data in order to make chances to be successful and
them available and enable every within the pleasure boat sales
user to easily find the piece of sector it has become a
information needed. In this way requirement that must be met
everything works faster, costs since this a peculiar market
are cut and searching is niche, which has developed across
optimized, since every search is state-borders and economic
based on clear criteria and that categories: web portals actually
enhance chances to get exactly address pleasure sailors,
the result every single user is dealers as well as producers.
asking for. Success of a
web-portal for e-commerce depends Creating a web portal for new and
directly on its structural used boats sales requires two
features: which kind of and how kinds of specific know-how: on
many services it offers, its the one hand there is a peculiar
reliability and the attention it IT-knowledge to build a reliable
pays to customer caring and safe structure, on the other
activities. Creating a good hand a deep knowledge of the
pleasure sailing sector in order google_ad_channel
to shape the website according to ="3545651507";
the needs of the on-line boats
sales market. google_color_border =
"FFFFFF";
type="text/javascript">
google_ad_height = 90; type="text/javascript"
google_ad_format =
"728x90_as";
src="http://pagead2.googlesyndica
google_ad_type = tion.com/pagead/show_ads.js">
"text_image";
About the Author:
Genny Chiarandon suggests to have a look at the portal http://www.boatshop.it/en/ as an exemple of a well structured portal for on-line boat sales.
