strange headline? Not in. Think about the banner ad or
really, think about why you the email message that came
started on a specific through... pretty flash and lots
affiliate program or Internet of promise, but unfortunately no
marketing site.... Unless you are hint of what would be required to
one of the ‘old-timers' who make the fortune promised. I am
have seen it all before, most not knocking the ‘recruitment'
likely you were attracted by the too much - after all that is
hype and the promise of an easy marketing. Have a look on the
road to Internet fortunes. A lot television or billboards - lots
offer ‘free' signup or minimal of hype but no detail.
input - OK great, but then what?
Consider how much more effort and OK, so you've paid the
time you would be prepared to put subscription or whatever - then
into your start-up if you had a what - sit back and watch the
fairly large financial bank balance go into hyper-drive?
commitment? This is not really ‘Fraid not, this is where so
unfair - even if you started as I many potential home business
did with absolutely no reserve, owners end up getting off the bus
no ‘list and not much of a clue - slowly it dawns that there is
- somehow, after doing research actually a whole lot more to this
and really checking the program internet marketing / affiliate
out, you will come up with the marketing thing than meets the
cash to join or set up if it eye. The company starts with
meets YOUR needs and things like ‘promote to your
expectations. list' - what's a list? You get
the idea!
That is precisely where we are
drawn in and the process of Wouldn't it be great if part of
‘feeling over whelmed' kicks the enrolment process included a
section of information about what slightly long-term (especially if
you would need to do to actually you are in the business already)
start earning the money that is - wouldn't it be far better and
promised? Something like a page easier for you if the people that
with the headline: ‘REALITY joined with you already had some
CHECK COMING UP' and then a page understanding as to what is
of what the basics are - this required, rather than you spend
before you enrol and put a dent weeks helping them and then they
in your credit card. The type of decide to resign because they do
information would best be basic not appreciate how much effort
bullet points like: etc was required?
"· You need a PLAN There is a huge amount of
"· You need Start-up Money information out there that
"· You need to know how to or unfortunately only really becomes
where to find information about available when you start to trawl
building a list or network or have a specific need /
"· You need to understand that question that requires an answer
this business requires hard work - back to the ‘feeling
"· You must understand that it overwhelmed' thing, if you could
will take TIME, not days or start off with an idea of what
weeks, rather months. you were getting into, you might
"· Offer immediate, REAL support not higgledy-piggeldy subscribe
in getting started - not just a to each and every newsletter etc
promise, but a plan. around... wouldn't you?
These are only some of the basics This goes to the offer of real
that should perhaps be made support, it should be the
available. You may think this is absolute role of the up-line /
a bit odd, but look at it recruiter etc to guide the new
person - they should not rely on So, what do you want for a buck?
the ease of auto responders alone
and the total focus of mass If I can leave you with one
recruitment without consideration thought for today:
of how those entering are getting
along. I have found it to be much There is NEVER a free meal - any
more rewarding to work with those road to success requires hard
above and those below on a direct work and dedication with a clear
basis than when you are left to picture of what you goal is.
your own devices.
About the Author:
Steve Castle is a respected Internet Marketer who is committed to ethically helping others to achieve their financial freedom. mailto:steve@ask-a-southafrican.co.uk http://www.ask-a-southafrican.co.uk/pips.html http://www.xponentialsystems.co.uk http://www.triseven.ws
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Steve Castle
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