e've all heard the great website. After a while,
horror stories. You spend that great website goes under,
a lot of time building a and the original owner lets the
great site, but you carelessly domain name expire. Someone else
link to a site that the search picks up the domain name and
engines consider spamy, and all throws up a made for Adsense
of a sudden your site disappears page, a pop up farm, or even
from the SERPs. That's why you're worse sets up drive by downloads
very careful about who you link of spyware. Now you're sending
to and check your link pages for your visitors into a veritable
sites that may have changed hands cyber minefield. And the search
often. But no matter how careful engines will take notice.
you are, you may still be linking
to a "bad neighborhood". So what do you do? First step is
pretty obvious. Check your links.
You know those resources boxes Just like you check everything on
you put on your pages along with your links pages, check the links
syndicated articles. The ones in all those resource boxes. It's
with a link back to the author's a lot of work, but if you value
site. You checked to make sure your search engine rankings, not
the link was to a reputable site to mention your visitors'
before you posted it on your experience, you'll do it. The
website, so there shouldn't be a best way is to visit each article
problem right? Wrong! Things and click the link. You'll be
change on the Internet pretty surprised how many lead to 404
fast. The site that was perfectly pages or link farms. You can also
okay 6 months ago may be nothing use an automated robot to do the
more than a link farm or Spam same thing. I use Xenu. It's
fest today. Here's the scenario: pretty good and free. But again,
You put up a great article from a the best way is to use the human
brain. the link or removing the article.
If you don't have an email
Now you've found an article address, its time to make some
linking to a website that no decisions. You can either remove
longer exists, what next? First the link or remove the article.
thing you need to do is check If you decide to remove the link,
with the syndication service leave everything else in the
where you got the article. They resource box unchanged. Don't
may have procedures that will remove the authors name or
tell you what to do next. If not, copyright. What I do is leave the
then you only have a few options. site's address as plain text and
One you can leave the article and put a little note next to it
the link up on your site, but saying that the site is no longer
that's what we're trying to available. And always leave a way
avoid. Two, you can remove the for the author to contact you if
article completely. But that he or she stumbles upon your
should be your last resort. The page. That way if they do have a
best course of action is to fix new site, they can contact you to
the link. Either point it to a replace the link.
new site, or disable it so search
engines won't follow it. Using syndicated articles is a
great way to provide content for
If you have an email address for your visitors and great way for
the author, write him or her authors to promote their sites.
explaining the situation. They Both sites benefit. But don't get
may have a new perfectly clean caught sending traffic to someone
site you can point the link at. just because he bought a domain
If the new site isn't clean, then name with a bunch incoming links.
you need to make the decision of When you use syndicated content
keeping the article along with you have a responsibility to link
to the person who wrote the you're responsible for who you
article, not to a third party who link to.
just happened to get lucky. And
always remember, it's your site,
About the Author:
Copyright 2006 Jason Garner
Jason is the webmaster in charge of promotion for http://www.myartsandcrafts.com
Read more articles by:
Jason Garner
Article Source: www.iSnare.com
