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Permalinks For Boosting SEO
logs, shortened form of arranged in chronological order
weblogs, are the current with the most current post
rage in online publishing. appearing first in the home page.
You might not have a blog, but A blog usually consists of the
surely you've read or heard about title (headline of the post),
them. Blogs allow millions of post date, body or content,
people to share their ideas, comments added by readers,
interests and products. Blogs permalink and category or tag
have become a powerful way of (subject that the post
sharing information on any discusses). A permalink indicates
subject thus, creating a more the URL (identifier for a
connected and socially aware document on the internet) which
global community. Like a typical points to a specific blog post. A
website, a blog needs visitors to permalink is what a fellow
ensure its success. Search blogger will use to refer to
engines are a main source of another blogger's post. It is
readers. The use of search engine used to link to other individual
optimization is an effective way postings. A permalink is usually
to drive traffic to a blog. It is designated by text link or a
important that a blog is symbol. The most common symbol
optimized for high rankings used is the hash sigh (#).
because high ranking equals Certain blogs use their own
online traffic. In this regard, symbols such as an asterisk, a
permalinks can help bring dash or a hyphen. A permalink may
significant traffic to a blog. consist of a string of characters
which represent the date of
About Permalinks posting, an identifier (domain
name) which indicate the author
A blog is essentially a website who wrote the item and the post
consisting of posts or entries name or title.
About Search Engine Optimization
A permalink or a permanent link
is still available even after the How can you get people to visit
post has been moved from the home your blog when you are competing
page and into the blog archive. with tens of thousands of blogs
Permalinks are permanent. They around the world and a typical
remain unchanged hence the web surfer rarely reads beyond
"perma" in the name. If a post is the first few results of a search
altered or moved within the query? This is where search
database, its permalink remains engine optimization comes into
unchanged. play. Search engine optimization
or SEO is the art of using
Permalinks are setup to display keywords or key phrases, good and
in various formats. Different clean codes, well-written
blogging softwares have their own content, link popularity and
format for permalink URLs. A few careful organization to maintain
examples are: a blog as close as possible to
the top search result position
• Movable Type and Typepad - for a given keyword or key
http://.typepad.com////.htm/ phrases in search engines or
• WordPress - http://///// directories.
• LiveJournal and Bloglines -
http://.livejournal.com/.html Online traffic for a blog is
achieved through search engines.
However, some blogging softwares If your blog does not appear in
like WordPress give the bloggers the top 20 search engine result
the options of customizing the positions, the chances of a web
permalinks for better search surfer clicking on your listing
engine optimization. or actually visiting your blog is
low. SEO tries to help organize
your blog so that it will move up software, you can manipulate how
the search engine results and your permalink looks as this have
thus be read or found. an important effect on your
blog's SEO. WordPress's default
Permalink Optimization Tips Permalink setup looks something
like this - Search engines have their own href="http://www.domainname.com/i
respective algorithms that will ndex.php?=2"
determine which blog should title="http://www.domainname.com/
appear on top of a search result. index.php?=2"
The top three search engines - target="_blank">http://www.domain
Google, Yahoo and MSN use name.com/index.php?=2. A look
different factors to determine a at this URL says nothing about
blog's relevance to the search the permalink in such a way that
terms. As a result, a blog may it makes sense. It will be much
come out on top of one search easier to know what the post is
engine's hit list but may not if the title of the post or part
necessarily be in the top ten of of it is in the permalink.
another search engine. Internet users will not have to
Nevertheless, there are certain think twice whether they are
things that many top search linking to the right post. Your
engines have in common. So you post will appear more attractive
can actually do certain things to search engines for the key
that will help boost your words used in the permalink.
rankings for these search
engines. If you change your permalink
structure to include the post
For instance, a permalink is name or post title, this will
essential to a successful; blog. become part of the URL. If you
In WordPress, a blogging use keywords which you want your
blog to be found by in the post be easily spidered by search
title, the chances of your blog engine crawlers. A search engine
being found by web surfers who friendly permalink avoids the use
search for those particular of too many symbols such as ?, =
keywords are strong. Just like and & because these make the
any normal website search engine permalink difficult for a search
marketing, use of appropriate engine to index. It should be
keywords is significant to high emphasized that a search engine
ranking. Effective use of popular friendly permalink includes the
keywords in the title which post name or post title.
appears in the permalink Inclusion of the post name or
definitely helps. title makes the blog post easier
for search engine to index and
Permalinks promote website therefore easier to find.
browsing. A glance at a link to a
permalinked blog, the web surfer In a nutshell, to achieve
will know how recent the post is permalink optimization, use more
and its title. A surfer can then keywords and remove the useless
easily disseminate word about a tags to make the URL search
particular post. Since the post engine friendly and people
title is within the permalink attractive. Include the post name
itself, search engines will pick and do away with symbols, post id
up the link faster and place the because these make it harder to
link in higher search engine see the URL's keywords. Use a
ranking. neat and concise permalink that
describe your post. Here are two
It is important that your well-structured permalinks:
permalink does not contain a lot
of variables. It should be search • engine friendly, meaning it can href="http://www.seowordpress.com
/2006/06/26/permalink-optimizatio http://www,seowordpress.com/perma
n/" link-optimization
title="http://www.seowordpress.co
m/2006/06/26/permalink-optimizati Give these permalink optimization
on/" tips a try and watch them boost
target="_blank">http://www.seowor your blog's search engine
dpress.com/2006/06/26/permalink-o ranking.
ptimization/
•
About the Author:
http://www.theinternetone.net
Read more articles by: Danny Wirken
Article Source: www.iSnare.com
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