very online business needs Make sure that search engine bots
traffic, which comes with are allowed to crawl the pages
increased visibility on the where you intend to put your
web. One great way to get noticed listing. Check the Meta tags to
is to get listed in the major make sure that search engine
directories. Links from good spiders are not prevented from
directories increases your site's following links in it. A Meta tag
visibility many fold. with noindex/nofollow will not be
indexed or spidered and links in
There are thousands of web that page are not followed by
directories on the net and bots.
selecting the good ones to submit
your site can be a time consuming 3. Check if the directory is
task. Also there are free being maintained regularly. Visit
directories and paid directories. the directory from time to time
You need to submit to both types to see if errors are getting
of directories. corrected, site information is
getting updated and the like. In
The following checklist is for short, look for positive activity
paid directory submission only. on the directory.
This checklist will help you
choose the best and worthwhile 4. Check if the listings in
paid directories on the net. category pages match in theme and
content or not. Directories with
Submission Check List: tight focus on relevant grouping
of web sites are useful for
1. Check out if the directory is visitors and tend to show up
indexed in major search engines. frequently in SERPs for keyword
searches.
2. Check the robots.txt file.
5. Check out the age of the yet you can get an idea of
directory. Do a whois search traffic the directory
(http://www.whois.net) to get receives.Look for directories
this information. Many new with decreasing Alexa Rank as it
directories vanish after a few indicates that the directory is
months due to lack of maintenance getting popular.
and promotion. With older
directories you can at least be 9. Check if the directory
sure that you listing will remain provides SE friendly urls. No
visible for a reasonable period. JavaScript link or redirection.
Also watch out for dynamic urls.
6. Check if the directory Sometimes search engines find it
consists of too many empty difficult indexing or recognizing
categories - it is not useful for dynamic urls with parameters like
visitors and also does not send a http://www..com/index.html?cat=1&
too good signal to the SEs about p=12... An example of SE friendly
the directory. Think twice before URL is
submitting to such directories. http://www.hedir.com/business.htm
l .
7. Check if the contact
information is available on the 10. Check whether category pages
site. Proper businesses will have too many outgoing links. If
provide you with some kind of your link is one of 100 links on
contact information. a page, visitors will find it
difficult to locate your site.
8. Check the Alexa rank of the
directory - it is not accurate,
About the Author:
Lakhya Phukan is the webmaster of Hedir Web Directory - http://www.hedir.com/ . Hedir is a community based web directory. Join Hedir Forum http://www.hedir.com/groupthink/ , review others site, submit your site for inclusion. Featuring blogs, wikis and hedir points.
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LakhyaH Phukan
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