ince the inception of Here are some things you can do
Flash, it has been the to increase a sites ranking when
programming medium of dealing with a flash format:
choice for many companies. Most
professionals recognize the Ideally, you want to get in on
superior visual aspects that the ground floor of a Flash site
Flash has to offer. being developed. Try to persuade
Unfortunately, Flash is also very the client to have flash headers
hard to optimize. Many SEO firms and the rest of the site HTML
would rather tell you Flash can't based. This would be the most
be optimized than to try and cost effective option. The other
optimize it. No, optimizing a option is to create a duplicated
Flash site is not simple by any HTML. If neither of these is an
means, but it is entirely option, move on to the next step.
possible. The absence of quality
content that cannot be indexed is Add your META, keyword and
a huge factor regarding any flash description tags to the opening
presentation. You can add META page to be displayed while flash
and keyword tags. Unfortunately, is running. While some may feel
many search engines such as that it can clutter a page, the
Google do not use these tags. results are hard to argue with.
Follow standard SEO protocol.
Large companies shell out big Use keywords in your TITLE tag.
bucks for Flash sites. They Build your link popularity to
don't want to hear that their boost your client in the search
site can't be optimized because engines. Try to link with sites
of the format. They love the that are pr 4 or more. Never link
effects of Flash, but more to sites that have more than 100
importantly require search engine links on their link pages. Also,
optimization for their content. link to sites that allow you to
use descriptions. Use keywords in and follow the directions. You
your description. Stay away from will need to download the
sites that only allow banners or .htaccess file in the root
no description in linking. Those directory of the location where
types of links do not help at all your web pages are stored.
all. Remember, links pointing to
your site are more important then redirect 301 /old/old.htm
links going out, so concentrate http://www.you.com/new.htm
on those first and foremost.
That is all you need to do. Save
The next and final tip is the file and upload it. Typically
controversial. The infamous page you would type in the old url
re-direct. There are some (old domain name) and it would
re-directs that work better than take you to the new url (new
others. My understanding is that domain name). But, in this case
Google allows redirects. Google we will change the old index file
states on their site that a using to another name. Create a new
a "301" code in HTTP headers site optimized HTML page. Then, name
direct is recommended if you have it as the old index page. Google
moved your site. So, using this will index the new page that is
to redirect an HTML page to a redirected to the flash page. It
Flash site should not be a will look like this
problem. In other words create an
HTML page. Fill it with relevant redirect 301 (the instruction
content. Do not stuff it full of that the page has moved)
keywords. You will then need to
create an .htaccess file. To /old/old.htm (the original folder
learn more visit path and file name)
http://www.freewebmasterhelp.com/
tutorials/htaccess/ http://www.you.com/new.htm (new
path and file name) recognized as a blacklisted move.
Basically, we are just forwarding I cannot guarantee that these
one page directly to another. Not will not get you banned. But,
to another domain name. This from my research, the 301
sounds more complicated than it re-direct is the best bet. If
actually is. This is usually the your site is 100% Flash and you
best way to utilize a redirect. need to rank higher, this will
You could also use a java script get you results. These are your
redirect. SEO options for clients with
Flash sites.
Never use the META tag redirect.
Those have already been
About the Author:
Visit Joe's blog at http://mr-seo.blogspot.com/ to read more articles on SEO. You can also visit his other web sites www.jnb-design.com and www.mr-seo.com for more information on SEO and to try out his services.
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Joe Balestrino
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