f you're anything like me, 1. DadaMail -
you're probably constantly http://mojo.skazat.com/
looking for the best deal Dada Mail has been around for
out there. Whether its shopping awhile. Its written in Perl and
for a new car, home or just can be set to use a flat file or
groceries, I'm always drawn to a database like MySQL or
the freebies! I guess its the PostgreSQL. The installation can
same with Email Marketing. be a bit daunting, but worth the
Especially when you've first effort. Once installed you can
started and "getting your feet use it to generate your
wet", you might not be prepared subscription form and cut and
to spend too much on your tools paste that into your website
yet. easily. Read our Dada Mail review
here.
Although there's some really
great tools out there, like 2. PhpList -
Aweber and Send Studio, I'm going http://www.tincan.co.uk/phplist
to be talking about a few Open The description on their website
Source (read free) alternatives reads: "PHPlist is a double
that you can start with. Now, opt-in newsletter manager. It is
these software are not for the written in PHP and uses an SQL
faint-hearted or technologically database for storing the
challenged. Although most of them information. PHPlist is software
are quite simple to install, you that runs on a server." The
still need to have some grasp of install is also quite simple but
the technical jargon involved. I found the interface less
You'll find that popular hosting friendly than Dada Mail's.
panels like cPanel and Fantastico However it has some nice prebuilt
might have them pre-installed. features like Open and Click
Tracking, plus a nice ability to
pickup from the last email in
case the sending fails midway. What I also like about using
tools like these is that the
3. Infinite Responder - information is in MySQL and
http://infinite.ibasics.biz/ that's easy to integrate into
Unlike the 2 above, this is an other membership registration
Sequential Autoresponder forms and systems. You can even
developed with PHP that allows program your order form to
you to time your messages. It has automatically capture buyer's
an opt-in feature plus allows for email addresses into the same
Unlimited Autoresponders. A nice database but use these email
piece of software with an active marketing tools to contact them.
forum to ask for help when you
need it. If you don't know where to start
or find installing scripts like
That's an intro to some of the this daunting, then head on over
more popular Open Source Email to Scriptlance or Elance and you
Marketing tools you can use. I've get someone to do it for you
left out Mailman and Majordomo as affordably. Or perhaps if you ask
its far too complicated for this nicely, some tech support at your
purpose. If there's more that hosting company might do it for
you'd like to see added, please you.
contact me. But tools aside, its
how you use them creatively that That rounds up my quick tour of
matters, but use them you must! A Open Source Email Marketing
website without a mailing list is tools. Remember that free is not
leaving a lot of money on the always bad as these tools are
table as you would not have any often developed with
means of contacting your collaboration from many brilliant
prospects! programmers, ensuring you stable
and reliable software.
About the Author:
T.C. Watts operates http://www.TopEmailMarketingSoftware.com, a website filled with tips, articles, reviews and how-tos dedicated to Email Marketing Software. Compare the best Autoresponder service with the Autoresponder Comparison chart - http://www.topemailmarketingsoftware.com/software/autoresponders/comparison
Read more articles by:
T.C. Watts
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