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On Page SEO With WYSIWYG Website Software
reating a great website various means of on-page
isn't the chore it used to optimization:
be. There are a number of
fine wysiwyg web design programs 1. Head
available today that can produce
quality web pages for very little a. Meta Title
cost. Of course, for those pages The title is not the domain name,
to have any chance of ranking or www name of your website. It
well in the search engines, they is actually a descriptive title;
will need to be optimized a short keyword rich name for
properly. your site. For example, if your
site sells pencils, "Number 2
Any worthwhile website builder Lead Pencils"
software will allow you to enter might be a suitable title. I like
information for the section of to keep the title length to no
the site code, including a meta more than fifty characters.
title, description and keywords.
Obviously, each program will have b. Meta Description
its own specific approach for the A short (fewer than 200
input of this essential info; characters) description of what
don't overlook it. Once the pages the webpage is about, such as "We
are published, (converted from sell wooden pencils in all
the software's native format to standard hardness grades,
html) this information will be specializing in number 2 lead
placed in its proper position in pencils.
the finished code. This step is
extremely important, so you'll c. Meta Keywords
need to get it right. Stick to keywords that people
will actually use to search for
Here's a short look at the the content on the webpage, and
make sure that those words are in and be sure the your key phrase
your body content. Having a starts early in the text. Use
hundred keywords won't help if bold letters once and italic
they don't target what your page letters once to emphasize the key
is about. Some keywords for our phrases or a repeat of the title
example could be: pencils, lead in the text. Make sure words are
pencils, wooden pencils, number 2 spelled correctly and attempt to
lead, wooden, wood, lead, use good grammar and punctuation.
hardness. All these words or
phrases should be used somewhere c. Alt-image tags
in the text on the webpage they Ever notice the little
are associated with. description that pops up when you
hold your mouse cursor over a
2. Body webpage image? This information
can be read by search engines, so
a. Title any images you use that can
The title of your website can be contain some of your keywords
incorporated into the visible should have alt-image tags
text on the web page. Don't assigned to them. Again, your
create an image for the title, wysiwyg website software should
use text instead. Search engines have this feature.
can't read the text embedded in
an image. 3. Links
b. Content a. Site navigation links and
The actual body text should external links should use short,
contain the keywords/key phrases to-the-point, descriptive text
as often as possible without containing keywords, whenever
making the text sound contrived. possible.
Keep it as natural as possible,
4. Header tags design programs do is create code
that follows the same order in
These tags point to and set apart which the site was constructed.
specific text headings in order Although meta information will be
of importance. Some of the more correctly placed at the top of
expensive website builder the code, the body code may be
programs may allow you to set up somewhat haphazard. Some web
sections of text this way, but design programs allow for moving
most wysiwyg software does not. the various sections of code up
It seems the major search engines or down, so the finished code has
no longer apply any extra a more orderly structure.
significance to text contained
within these tags, so don't be Well, that pretty well covers the
concerned if your software most important aspects of on-page
doesn't have this feature. search engine optimization. Even
though these techniques are
Don't just copy and paste the extremely important, they will
same meta tag info onto every only get you so far. Off-page
page of the website. Each page optimization, consisting of link
should target different keywords, building, article submissions,
and have a different title and etc. is necessary as well. And
description. This will give your don't forget, a great way to gain
site more opportunities to be site popularity is to have great
found for different search terms. content. No wysiwyg website
software can give you that.
One thing that most wysiwyg web
About the Author:
Steve Leedy is a local government computer IT and webmaster whose own website, WYSIWYG Website Builder Software, contains articles, information and software to help anyone interested in building and promoting a website.
Read more articles by: Steve Leedy
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