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No More Short Domain Names



W


ell, last year I spent        does ebay mean? Google is spelled 
many, many months             wrong. Amazon is a rain forest.   
searching for short           Yahoo is an elation expression.   
domains. Short is good, of                                              
course, because it means less         Yet, somehow we recognize them as 
typing for the user. And as           Brand specific. They made up      
mobile browsing becomes more          their names & made their business 
prevalent, short names become         synonymous with the brand. We all 
even more important (you try          say today, "Google it." This is   
typing a URL like href="http://www.investmentproper     it." The basic premise has been   
ties.christineboccio.com"             around for a very long time.      
title="http://www.investmentprope     "Xerox this for me" or "give me a 
rties.christineboccio.com"            Kleenex."                         
target="_blank">http://www.invest                                       
mentproperties.christineboccio.co     You make the Brand. They will     
m on your keyboard-less phone     follow if you have something to   
and see how long it takes you         offer of value & use. People need 
before you give up in frustration     to see something over & over &    
and/or pitch the phone out the        over & over again to make Brand   
nearest window). Many people          Recognition.                      
think that there are no more                                            
available. I was of the same          This is my dilema. What do I make 
thought for a long time. "There       the names I have finally, pain    
are no more short domains left."      stakingly found. I have got the   
boo hoo :(                            names but what will they          
                                      ultimately offer. All the good    
But, guess what I was wrong. All      business models are being used.   
it takes is thinking outside the      Or are they?                      
box." Branding is the key. What       Look at



href="http://MySpace.com"             is wide open for search domains.  
title="http://MySpace.com"            It's right at the top of all the  
target="_blank">http://MySpace.co     search engines for the name. If I 
m. They built a small             can make it brand specific that   
community that grew & grew and        will make it that much better.    
then they get bought for 500          But, there's the challenge.       
million dollars.                                                        
                                      I think no matter what name you   
That's the thinking of today.         come up with, you must figure out 
Think of a new business model         how to make it a Brand.           
that will bring in the masses.                                          
Users and membership is currency      When you want go to an online     
in today's internet market.           auction what do you type in?      
                                      "online auction?" No. You go      
So, with domains like href="http://Qwangle.com"                                               
title="http://Qwangle.com"            Well, I'm on that path. I am      
target="_blank">http://Qwangle.co     working on that perfect idea to   
m and href="http://Flarken.com"             of them but, they don't mean a    
title="http://Flarken.com"            darn thing if I can't make them a 
target="_blank">http://Flarken.co     Brand name.                       
m and href="http://TrafficXTC.com"          So, when you think of your name,  
title="http://TrafficXTC.com"         think of the brand. Visualize     
target="_blank">http://TrafficXTC     your brand on a billboard. Say it 
.com, how can these unique        out loud as a "BRAND NAME!"       
names become Brand recognized.                                          
Traffic XTC is simple. But is is      MAKE YOUR BRAND.                  
an example of a unique name that      

                              






About the Author:

Conrad Sear has been a web developer for 14 years. He now manages a startup SEO company called http://www.TrafficXTC.com.(PR5) Their growing list of clients are all making to the top with his guidance. Samples-http://EasyIncomeInfo.com #1, http://AirOnSale.com(PR3), http://MyHomeTrainer.com #5, http://Debt.Flarken.com


Read more articles by: Conrad Sear

Article Source: www.iSnare.com


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