was talking to my partner taken. Instead, it highlights
the other day and he told four galleries to showcase
me about a conversation he example photos taken (which is a
had recently with a photographer good thing to do) but forces the
friend. They were catching up on customer to search throughout the
what each other was doing, having website to fine even the location
not seen each other in several of this company, pricing
years and. After talking about information, how to schedule an
what my partner and I were doing, appointment, etc. In other words,
she said that he wished she had all of the things that make the
known about that as she had a artist money are extremely
website recently built to promote difficult for a potential
her portrait photography business customer to find on their
and would have rather worked with website.
someone that she knew then
picking the lowest priced website If that was not bad enough, the
design company out of the phone website was not designed to be
book. She asked us to take a look found by the major search
at it and let her know what we engines. In this web site’s
thought. instance, the only way you could
find this person’s website would
What I found in reviewing the be if you knew the company’s
site is what is common in most name. This might be fine if you
artist websites. The website does already have great name
not have a clear call to action recognition in your industry, but
of what the visitor needs to do. otherwise the only way that your
In this particular instance, the website will be found is through
goal of the website should be to online advertising, print
drive visitors to make marketing, and word of mouth.
appointments to get portraits This really misses the boat to
all of the free customer leads
that the search engines can bring
to your photography business. type="text/javascript">
google_color_link =
"0000FF"; type="text/javascript"
google_color_url =
"3E3F43";
src="http://pagead2.googlesyndica
google_color_text = tion.com/pagead/show_ads.js">
"3E3F43";
About the Author:
Aaron Guldberg is the owner of Critical Exposure: A company focused on providing artist web site design services, website optimization reviews and marketing solutions to emerging photographers and photography businesses. You can learn more about Critical Exposure and their artist website solutions by visiting their website.
