eywords… always keywords! To use keywords means to
It’s amazing how much of a introduce them into the content
headache they can be. You of your web pages in a natural
spend hours and hours manner: not too many, not too
researching, planning, making few…
lists, and calculating keyword
density, for what? To be Is there a keyword density secret
successful online, to reach those formula? Nope.
high SERPs all webmasters and
online entrepreneurs dream about: There are, however, some
to be number one. guidelines.
You are ready to pay the price; No keywords = no placement in the
you are ready to choose a company SERPs (search engine result
that promises you top ten results pages). No placement in the SERPs
guaranteed. Guess what? There are = no traffic. No traffic = no
no warranties; there is no revenue. No revenue = you don’t
keyword secret formula. You want have a business. So invest time
to be number one? That’s hard to and effort in choosing and using
achieve, but not impossible. You keywords.
can do it on your own. You’ll
need to learn a lot, to work day It is important that your
and night, to invest your time in keywords appear in the META tags
this effort. But you will (page title, meta title, meta
succeed. description, meta keywords) and
the content of the page. However,
So here you go: choose your too many keywords could get your
keywords wisely. Use them even site penalized for spamming. Too
wiser. few… bring no results.
Each search engine places results. Pay attention: if you
different importance on keyword want to be competitive, focus on
density. Google requires a one keyword per page and keep its
maximum of 3%, Yahoo! needs a page density to the minimum.
5-6%. Is it safe to go beyond
Google’s guidelines? Not really. You have a public relations
Then what? Place importance on website. Then “public relations”
the keyword modifications: bold, is your keyword phrase. Start
italic, type size, underline, optimizing for it. Create sub
highlight, hyperlink. Take care pages to support the home page
where on page you place the main optimize those for keyword
keywords: the heading, at the variations and some related low
beginning of your first competitive keywords. Keep your
paragraph, at the end of the last content simple, relevant,
sentence of your text, in useful…and don’t stuff it with
subheadings, in hyperlinks and so keywords. That’s all you need to
on. You do this in a natural, know about keyword density.
readable manner and you cannot
fail. Not convinced? How about this:
Google will change its algorithms
So don’t target too many keywords soon. Why don’t you run a keyword
or keywords phrases: one or two density checker on your website
will do. You could even target and have a chat with your SEO
three if you have a lot of team or expert? You wouldn’t like
content on one page, but not Google to ban you for keyword
more. Don’t optimize your page stuffing, would you?
for fast results, but for lasting
About the Author:
Scott Lindsay is a web developer and entrepreneur. He is the founder of http://HighPowerSites.com and many other web projects. Get your own website online in just 5 minutes at http://www.HighPowerSites.com
Read more articles by:
Scott Lindsay
Article Source: www.iSnare.com 
