ery few people explore the the Internet in general and then
potential of optimizing look at http://pulse.ebay.com to
their eBay Store despite see what is popular on eBay.
the fact that over 50% of online
shoppers research their purchase Now use these words in your
through search engines. Here are titles, item descriptions and
some tips that could put your even your store URL and eBay ID
eBay store into the rankings that if you can. It also worth bearing
matter. in mind that search engines will
attach the most importance to
Add Metatags: words in titles and also ones in
Even though the human eye won’t bold.
read Metatags the search engines
will and you will need to look Custom Pages in your Store
into configuring your Store and These are pages within your store
Listings through Html and the that you can create and enter
“Manage My Store Area”. unique content to show
promotions, showcase an item or
Pick your keywords carefully: give details about your business.
The best way to pick keywords is
to put yourself in the shoes of The About Me Page
your customers and decide what Another underutilized page that
words they would enter if they sellers neglect but really it is
were looking for your product. essential for all sellers to have
as it’s another place to put
To help you find useful keywords keywords, a link to your store, a
it would be worth using newsletter subscription box and
http://inventory.overture.com/d/s even promote affiliate links. Get
earchinventory/suggestion/ to some great free About Me
find popular search terms used on templates from here:
size="-2">http://www.shipscript.c your eBay account, selling tips.
om/workshop/ME_templates.htmt> Keep up to date with eBay
Happenings (this newsletter is a
Reviews and Guides great start!) and write about Hot
Writing eBay guides and reviews Topics and Items.
are another great way of getting
links from eBay and outside of Try to pick a topic you can
the site and using your chosen relate one of your listings or
keywords will potentially attract your store to.
more visitors to your listings
and stores. eBay recommends using If you sell a book, ebook, DVD or
“search tags” on these pages to album, why not write a review on
show what topics and content are it and link it to your listing
revealed in your content and to
make your content visible to the Get as Many Links as you Can
search engines. Try to create as many links to
your eBay store as you can, ask
Here are some tips on picking a your friends, acquaintances,
good topic for your guide subscribers and everyone you can
(whatever you do, don’t forget to think of! Try to find online
include a link to your listing or directories like
store!) http://www.listmystore.com to
enter your store onto. Make sure
Browse the most popular guides at you link to your store within
eBay by looking here: eBay as well – on your guides,
http://reviews.ebay.com, you are listings and About Me page. (The
likely to see that the most more page links, the higher the
popular topics are how to avoid Google PR rating and the higher
the search engine ranking!) way.
Featured Items These are some good ways to
Nearly all featured auctions from getting your eBay Store onto the
eBay show up in the top 5 – 10 Search Engines. Ebay also
listings on Google. So pick your provides a basic section for
keywords carefully and pay about optimizing your eBay store for
$20 to get a featured listing for search engines here:
your auction. As a potentially http://www.pages.ebay.com/educati
great traffic generator it’s on/SEO-introduction/index.html
worth the risk. If you have an
ebook that answers a desperate I hope to be seeing you in the
need and good keywords you could high search engine ranks soon.
get loads of traffic for it this
About the Author:
Helen Farmer AKA The Auction Reporter writes monthly newsletters summarizing the best eBay tactics and strategies from newsletters & blogs. Follow her mission to become a Powerseller. Read all About The Auction Reporter
Read more articles by:
Helen Farmer
Article Source: www.iSnare.com