..No they won't. On the AdWords. Be warned, it is very
web, building a web site is easy to go through a substantial
not enough. If there are no amount of money for no reward
links to the site anywhere, using these services if you are
no-one is going to visit it. The not careful. AdWords (amongst
site won't even be listed in any others) lets you pick a maximum
of the search engines without budget a day, but, although $5
some incoming links. To get may not sound like much, $5/day
traffic, you will need to do some is $150+ per month. Better make
promotion. sure your keywords are correctly
identified, and, in preference,
Web Directories not highly competed on, and that
your sales copy is good enough
The basic part of any promotion before doing this.
campaign, web directories, whist
they may not generate much in the Quality Traffic, not Just Traffic
way of traffic, will help in your
site's search engine ranking. A It's what everyone is after, more
good list of free, traffic to their website. Traffic
non-reciprocal, search engine is easy to obtain, though.
friendly directories can be found Autosurfers, manual hit exchanges
at Vilesilencer's SEO Friendly and purchased traffic will all
List. send visitors to your website.
However, this traffic is just
Pay Per Click Advertising visitors, many of whom will just
burn up your bandwidth for no
This is advertising such as PPC reward. Unless you are receiving
Search Engines, like Yahoo!'s decent money for pay per
Overture, and contextual impression advertising, such as
advertising, like Google's banners and popups, this traffic
can be totally valueless. reciprocal linking campaign can
be an important traffic
Repeat Traffic generating tool. swap links with
sites in a related, but
Unless you only require visitors non-competing, business to your
to visit your site once, because own. It isn't really a good idea
you are selling a one-off to link to competitors; although
product, and your sales copy is visitors will be interested in
fantastic enough that they are your product, there is a good
hooked to buy on the first visit chance you will lose them to your
(and if you are regulary doing competitor, especially if their
this, write an ebook explaining website or product is better or
how and sell it), you will want looks better than your own. Not a
visitors to return. If there is desirable outcome. For example, a
nothing of value at your site, web hosting site could link to a
visitors may come once, but they site that sells scripts and
won't come back of their own programs; visitors to one will
accord. Typically, it is more than likely use the other,
estimated that a prospective but the sites are not in direct
customer will be exposed seven competition. You can also swap
times to a product etc. before links with web directories that
buying. require a reciprocal link.
Reciprocal Linking One-Way Linking
Whilst somewhat frowned upon, and Considered the best form of link
generally thought to not be as for SEO purposes, this can also
valuable as one-way linking (see be a good source of traffic.
below) for search engine There are a number of ways of
optimization, a relevant getting one-way links. The
easiest is submission to free web publish your article for free.
directories (see above). Another The hardest way of getting
good source is by writing one-way inbound links is by
articles relevant to your site or having websites voluntarily link
industry, putting a resource box to you. The only way to do this
at the bottom, then posting the is by providing a valuable tool,
article on the directories such service or resource that other
as GoArticles, or by sumbitting webmasters will want to direct
to the ezines. Webmasters and their visitors to.
ezine publishers are always in
need of fresh content, and will
About the Author:
(c)2005 eGDC Ltd
Adrian Kennelly is the webmaster of DirectoryGold Web Directory, which includes ScriptsGold Script Directory
Read more articles by:
Adrian Kennelly
Article Source: www.iSnare.com