ue to the explosive demand gethitchedinthesundotcom.
for domain names it is
becoming increasingly For the most part, I would
difficult to get short meaningful discourage the use of hyphenated
web addresses. Chances are you domain names. Most importantly,
are going to have to make some it's easy to forget the hyphens
compromises when registering your when typing a name. Many users
domain name. If you manage to get are used to typing things like
a short domain name that is partyandweddingfavors.com but not
meaningful, easy to remember, party-and-wedding-favorsdotcom.
sounds good, and simple to spell Chances are people typing in your
consider yourself very fortunate. domain name will leave out the
hyphens giving their business to
An additional advantage of longer your competitor.
domain names is that they are
more room for your keywords. Long When people refer your site to
domain names that have your site others verbally, having hyphens
keywords in them also have an in your domain name leads to more
advantage in that they fare potential errors than when the
better in a number of search name does not contain hyphens.
engines. The latter give For example, how do you think
preference to keywords that are your visitors will refer to your
also found in your domain names. site if it is named
So, for example, if you have a "party-and-wedding-favorsdotcom"?
site on San Diego Weddings with a They might say, "I visited Party
domain name like and Wedding Favors dot com
sandiegoweddingadvicedotcom, it yesterday. It is such a great
might fare better in a search for site, you should check it out”.
"San Diego Wedding Advice" than The referred person, remembering
another site, that comment later, might type
into their browsers may reward your site with better
"partyandweddingfavors.com". results due to the
Oops. hyphen-separated words. Thus
positioning your site more
Hyphenated domain names are favorably in search results for
difficult to type. Who wants to those keywords occurring in your
insert a hyphen between each word domain name. If the
just to get the proper domain non-hyphenated form is no longer
name? It is simply too much work. available at least you can get
the next best thing.
On the plus side, search engines
About the Author:
Web site design.
Read more articles by:
George Meszaros
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