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How To Save Time And Money When Designing A Website



W


hat comes first? The          redevelopment (a costly exercise  
chicken or the egg? Or        if someone is designing the site  
more to the point, the        for you) or the modification of  
website design or the content?        content to fit the design (a      
While most people think that the      definite no-no!) .                
most important aspect of their                                          
website is the design, in reality     So what content do we need to     
its the content. Ever heard the       provide before we can start with  
phrase, content is king? Its used     the design? I would definitely    
for a reason. People engage in        have a plan for each page of the  
your services or buy your             website that you plan to build.   
products due to the content you       Then, for each page, outline the  
provide them, the images that         objectives that you are trying to 
they see of your products etc.        achieve for the page - that will  
But more to the point, the            help you identify what content    
content then drives the design of     should be on the page. Finally,   
the site. Try designing a website     write the content and determine   
with no conte...What size should      which images need to go with the  
the home page be? Where should        content. What I haven’t mentioned 
the images be placed? What should     so far is determining what the    
be included in the navigation         overall objective is for the      
bar? Sounds like we have a            site…what are you trying to       
problem!                              achieve…what would you like the   
                                      visitor to do on the site once    
I’m not saying design isn't           they have arrived? Sign-up for a  
important. In fact, the opposite      newsletter? Buy a product? Email  
is true. However, designing           the sales team?                   
without the end result in mind is                                       
a recipe for disaster, resulting      Once the pages have been          
in continual site design              determined and the content is     



written, we can now add the other                                     
missing elements required to                                            
design the website. What branding      google_alternate_ad_url =   
exists within the company (ie.        "http://www.isnare.com/adsense-al 
Logos, corporate colours etc). Do     t-728x90.php";                    
you have any pre-existing ideas                                         
regarding the look and feel of         google_ad_width = 728;      
the site? Are there any sites you                                       
have seen that reflect these           google_ad_height = 90;      
ideas? Will contact forms,                                              
shopping carts or email lists be       google_ad_format =          
required?                             "728x90_as";                      
                                                                        
Once you have gone through this        google_ad_type =            
process, you will have                "text_image";                     
dramatically reduced the cost and                                       
headaches of site                      google_ad_channel           
design...resulting in a website       ="3545651507";                    
that will meet your objectives                                          
and be something that you are          google_color_border =       
proud of and willing to recommend     "FFFFFF";                         
to your clients.                                                        
                                       google_color_bg = "FFFFFF"; 
                                                                   
                                       google_color_link =         
type="text/javascript">                  tion.com/pagead/show_ads.js">     
                                                                        
                   
type="text/javascript"                




About the Author:

The article that you have just read is by David Mau from Neoterik Website Design Adelaide. Neoterik provides a broad range of services including Multimedia, Web Design, Marketing and E-Commerce.

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