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How Search Engines Work



M


any people wonder how          keep in mind when you're working  
search engines really          on your pages. As you may want to 
work. Although the details     perform updates locally and       
are complex, this article aims to     update them when they have been   
give you some insight into the        finished rather than updating     
process without getting too           bits and pieces and hoping that   
technical. Read on...                 the search engine runs into the   
                                      correct version.                  
Most search engines have three                                          
parts: a crawler, an index, and a     Also, crawlers ignore some        
search interface. Let's look at       things: your site's code, for     
each part individually, to get a      example. Your site's title and    
better understanding of them.         text - your 'content' - is the    
Each part has its own role to         most important thing to a         
play in the process, with all the     crawler. The fastest way to raise 
parts working together to make        your site's search engine ranking 
searches possible.                    for specific key words is to      
                                      implement them into your title    
The Crawler.                          and your content.                 
                                                                        
Also known as a 'spider' or           The Index.                        
'bot', this part of the search                                          
engine wanders the web, following     Once the crawler has collected    
links and picking up information      all that text, it is then stored  
for its database. Crawlers do         and indexed. This allows people   
most of their work at times of        searching for keywords and        
the day when search engines are       phrases to get results relating   
less busy, but they typically         to what they were searching for - 
visit frequently updated pages        their search results. Most sites  
more often. This is something to      will incorporate rating systems   



such as Google Page Ranks or          that field and should, therefore, 
Alexa rankings in positioning         be listed highly in the lists of  
your site. These ratings are used     search engine results. Thus the   
to attempt to ensure that sites       basic ideology of Google Page     
that are important receive more       Ranks.                            
traffic than unimportant sites.                                         
                                      Consider again, a site that       
To see this in action, go to a        receives a great deal of traffic. 
search engine and type in a word.     If a site is receiving loads and  
You'll see some text on the page      loads of traffic, it probably has 
saying something like "results        some information or service that  
1-10 of 345,000". This means that     is very important to its users.   
the search engine's index             Alexa ratings attempt to estimate 
contains 345,000 pages it             the amount of traffic that a      
believes are related to the word      particular site gets and compare  
you typed. If you wanted to, you      it to the amount of traffic that  
could look through all these          other sites get. The closer that  
pages to find the information         a site is to the most trafficked  
you're looking for.                   site on the internet, the more    
                                      likely it is to have important    
In order to understand rating         content if it is relevant to the  
systems more thoroughly consider      search query.                     
your own site. When you place                                           
links on your site you generally      The Interface.                    
due so in order to increase your                                        
users understanding of the            Search engines provide a public   
content of your site. If every        interface for users who want to   
site in a particular field links      find information on the web. They 
to a particular site, this site       can type the word or phrase       
is probably very important to         they're searching for, and the    



interface will run an algorithm       and you shouldn't ignore them     
to find the pages relevant to         altogether.                       
their search and display them.                                          
                                      When you submit your website to   
These algorithms are an important     the search engines, there's no    
part of the SEO (search engine        way of knowing when they might    
optimization) business, and the       add it to their indexes. Since    
search engines are constantly         each search engine has its own    
changing them. You'll notice when     crawling and indexing methods,    
the algorithms change, as the         you can't be sure how long it     
rankings of your website will         might take. In some cases, you    
change with them.                     might see results within a week,  
                                      but don't count on it - it may    
No two search engines are the         take several weeks or even months 
same. They all work differently,      before you see anything.          
with their own unique features,                                         
and they will all respond to your     It's not easy to get a high       
website in their own way. You         ranking unless you spend some     
should familiarize yourself with      time on it, and learn the proper  
the most popular search engines,      methods. When you take the time   
to better understand how each of      and do some research, you'll find 
them works.                           that it's not as confusing as you 
                                      first thought. Learning the       
The most popular search engines       basics will enhance your          
today include Google, Yahoo,          experience more than you would    
AltaVista, AllTheWeb, MSN, and        have thought possible.            
Ask Jeeves. There are many other      

                              
search engines available, though,     






About the Author:

Do You Want Your Own Digital Detective That Investigate Your Competitors' Websites And Reveal All Necessary Information To Dominate Over Them? If Yes, Check Out Here => http://www.TheSeoDetective.com


Read more articles by: Anton Cheranev

Article Source: www.iSnare.com


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