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How Google Page Rank Works
re you looking for some Google Page Ranks along with
inside information on SEO? Alexa ratings are the best
Here's an up-to-date report indicators of how well your SEO
from SEO experts who should know. work has been going. Granted, the
ranking that you appear in on the
results for your most important
A ‘Page Rank' is a number key words is the real indicator,
Google gives to a web page that but a strong Google Page Rank
represents how important Google will help to boost this position
thinks the page is on the web. substantially. The more links
When one page links to another, that you have pointing at your
Google considers it to be site, the better off you are.
effectively casting a vote for That's a basic rule that will
the other page. The more apply throughout your SEO
‘votes' there are for a page operations.
across the whole web, the more
important that page must be. But Page Rank matters because it's
that's quite an assumption, isn't one of the most influential
it? factors that determine a page's
ranking in Google's search
The importance of the page that results. If you want to have good
is casting the vote determines Page Rank, you'd better make sure
how important the vote itself people are linking to your site.
really is, meaning in Google
calculations a page's importance Well, don't jump the gun and try
comes from the votes cast for it. to get your site linked from
These votes are then taken into everywhere you can, because
account when the page is ranked. Google doesn't count every link.
They have started filter out
As a general rule of thumb, links from known ‘link farms'
(sites that are nothing but big a SEO expert. Read on for even
lists of links), and being linked more SEO facts that you can
to or from these kinds of sites share.
will get you penalized by Google.
Be careful out there. They have How is PageRank Calculated?
also implemented a new relevance
calculator that (true to its Google calculates the PageRank PR
name) tries to determine how of all pages it indexes, taking
relevant the links into and out into account all the links to and
of your site are. The most from each site. When a page
important factor here is that ‘votes' for other pages by
Google considers long lasting linking to them, it shares out
links as more meaningful than a some of its PageRank value
recently published link. amongst these pages.
The best way to increase your This algorithm means that a link
page rank is to contact people to your site from a page with PR4
with relevant and complementary (i.e. a Page Rank of 4) and five
content (that is, content that outbound links would be worth
does not compete with your own more than a link from a page with
but that enhances it). These PR8 and a hundred outbound links.
links are most likely to last and It's not just the Page Rank of
they will not only increase your the page that's important, but
Google Page Rank, but they will also the number of links it has.
also provide relevant hits via
the links themselves. The more links there are on a
page, the less Page Rank value
The more authentic information your page receives from them. You
about SEO you know, the more should also remember that it
likely people are to consider you takes progressively more Page
Rank to move up a level. It is calculatons many times at each
generally pretty easy to achieve update, and each time the
a Page Rank of three. Once you calculation is made it gets more
achieve a Page Rank of four, your likely to be accurate. Total
site is getting formidable. accuracy can never be achieved,
Increasing past this mark may however, because one site's
prove difficult and will require PageRank is entirely relative to
very important content. Reaching the others'. You should
8+ is very difficult. These ranks understand that the results
are usually reserved for sites searchers end up with can really
that are crucial for the only be properly worked out by
functionality of the internet. Google, because they're the only
ones with access to the whole
Each time you add a link, or a index.
page that links to you adds a
link, you run the risk of Is there really any information
lowering your PageRank. Make sure about SEO that is nonessential?
that you have as few links as We all see things from different
possible, and so do any sites angles, so something relatively
that are associated with you. insignificant to one may be
crucial to another.
Google repeats its PageRank
About the Author:
James Mahony is the founder of Search Engine Optimization Tips - A site dedicated to Search Engine Optimization SEO Tips
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