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Home Web Business Made Easy



E


veryone wants to start          what type of service will you be  
their own business and          providing? Will it be provided to 
become their own boss, but      people who own websites? Will it  
many are not sure how to do it.       be a service that anyone can use  
There are several types of home       or will it be confined to your    
businesses. Service businesses,       local area?                       
selling products, and web based                                         
home businesses, just to name a       Ask similar questions of yourself 
few.                                  if you plan to sell a product.    
                                      Will it be a product you sell and 
In this article I am going to         deliver locally, nationwide, or   
guide you through the process of      internationally? If you choose    
starting your own web-based home      worldwide, do you know anything   
business. I will try to take some     about shipping your product       
of the mystery out of the             overseas? The same applies to     
process. By following this            nationwide delivery. Do you know  
guideline, you will be up and         the costs associated with         
running in very little time           delivering your product           
without having made a huge            everywhere in the nation you live 
investment.                           in?                               
                                                                        
First, you need to know what your     Once you have answered those      
business is going to do. Will it      questions, you will have more of  
provide a service? Are you            an idea about how your home web   
planning to sell products? Those      business will eventually be       
are the two general types of          shaped.                           
web-based home businesses I will                                        
be discussing in this article.        Next, you will need a domain      
                                      name. Most people think their     
If you plan to provide a service,     company name is the best way to   



go for a domain name, however, a      to registrar that provide more    
generic domain name with keywords     services and quality VS spending  
that are associated to your           $10 or less at a cheap registrar  
product or service will serve you     is what we are talking about      
much better. You can also             here. If that extra $15 per year  
register your company name as a       is going to make or break your    
domain name and point it to your      home business, then maybe you     
website, but it is not necessary.     should not start one.             
                                                                        
The generic domain name can help      Next, you will need a web hosting 
you with search engine traffic        service. Again, cheaper is not    
and can be more memorable. It is      better. There are good hosting    
only one factor of many that will     services for $100 per year or     
help you with search engine           even a little less. Anyone that   
optimization, but it is a step        is offering you hosting for less  
you should take when getting          than that should raise a red      
started. Example: cars.com is a       flag. Choose and pay for your     
better domain name than ford.com,     hosting for at least a year, just 
even though ford spent millions       like you registered your domain   
to advertise and brand their          name for. If you are going with a 
name. Even cheapusedcars.com is       monthly plan, you probably aren't 
better because people will search     fully committed to your new home  
for that.                             business.                         
                                                                        
You need to find a good domain        Now, you have your domain name    
name registrar, not a cheap           and the hosting for your new      
domain name registrar. Cheap          website, but where is the website 
means cheap in the area of domain     and how do I get that? You have   
names. Your domain name is            several options. You can learn    
important. Spending $25 per year      html and build your own. You can  



use a WYSIWYG editor like             know html. The learning curve for 
FrontPage to build your own           these editors is much less than   
website. You can hire someone to      that of learning to actually code 
build your website for you.           your own website.                 
                                                                        
First, we will talk about             However, these websites do have   
learning html to build your own       limitations. Since the code for   
website for your home business.       the website is auto-generated, it 
There is a learning curve here.       tends to have mistakes. In        
This is the best option of the        addition to that, you have to     
three I mentioned above, but it       make sure your hosting has the    
takes time to learn. You will         proper extensions to host your    
probably not be up and running in     website. FrontPage Extensions is  
just a few days with this option.     the example if you use the        
In the long run, it will save you     FrontPage WSYIWYG.                
a lot of money to learn html and                                        
build your own websites. The more     This option will get you up and   
websites you have in your             running faster, but you need to   
portfolio, the more likely you        hire someone at some point to fix 
will have at least one that is a      the code for you so the page will 
big winner. Writing your own code     always load correctly and         
means you can build a new website     optimally. How your website is    
as often as you want.                 viewed in different browsers, how 
                                      fast your website loads, and how  
Next, building your own home          your website looks are all design 
business website with a WYSIWYG       factors that make a difference to 
editor. (What You See Is What You     your customers, so weigh each     
Get). These editors are similar       option carefully.                 
to making a document. Everything                                        
is visual and you do not need to      Next, hiring a web designer to    



build your home business website      your own home business website.   
is another option. A professional     If they do not write html from    
web designer knows how to give        scratch, then they shouldn't be   
your website the look and feel        in the web design business.       
you want it to have. However, be                                        
careful when choosing a web           3. If they wish to charge you     
designer. I'll add some things        monthly to run your website for   
you need to be aware of here;         you, be careful. Do not sign      
                                      yearly contracts. Their job is to 
1. If they say they will register     build you a home business         
the domain name for you, say no.      website. Let them stick to just   
Registering a domain name is not      that. Most designers are just     
technically difficult. Do this        designers. They are not search    
yourself. Many web designers          engine gurus, business managers,  
register the domain name at the       or anything else. Hire a designer 
cheapest place they can find then     to design and others to do what   
charge you $100 or more per year      they are good at.                 
for the domain name. Then many of                                       
them register it in their own         4. Do not let them talk you into  
name! This will cause you huge        features you do not need. Just    
problems if you ever decide not       like used car salesmen, they will 
to use their services anymore.        try to get you to add on a lot of 
The domain name should be in your     bells and whistles you don't      
name always.                          need.                             
                                                                        
2. Ask them what program they use     5. A brochure website is one that 
to build your website in. If they     is basically designed to just let 
are going to use FrontPage or         people know what products or      
Dreamweaver or other WYSIWYG          services you provide and to       
editor, you may as well build         contact you to get more           



information. Usually, that is a       per month, you can look for a     
main page, an about page, and a       better solution, but until then,  
contact page. That shouldn't cost     use PayPal.                       
you more than $500.                                                     
                                      7. An old saying among those who  
6. If you are going to add the        make money on the web is "You     
ability to buy your product or        build the first one for show and  
service by paying for it through      the rest for dough". What that    
your home business website, then      means is this; You will likely be 
it becomes an e-commerce website.     very concerned about the look of  
Again, watch out for the bells        your website in the beginning,    
and whistles that the used            however design is the LEAST       
website salesman tries to sell        important aspect of your home web 
you. PayPal is a good option when     business. Many will disagree, but 
you are first starting out. You       who cares. Let me repeat, design  
can get a PayPal account easily.      is the LEAST important aspect of  
You can create your own buy           your home web based business. A   
buttons and insert them into your     beautiful website with no traffic 
website with the code they            gets uglier by the day. An ugly   
provide without being an html         website with traffic that makes   
guru. You can even configure          money gets more beautiful by the  
shipping costs and everything         dollar. Create a total budget for 
else through PayPal for free.         your home web based business.     
They charge small percentages per     Spend no more than 30% of that    
sale, but the services they           budget on design. Spend the rest  
provide are worth it. Besides,        on promoting your website,        
they have no setup fee or monthly     advertising, and other actions    
fee like other e-commerce             that bring you customers. Don't   
solutions. When your sales volume     let some designer talk you into   
reaches into thousands of dollars     thinking his design is more       



important than your home                                                
business's success.                   You can purchase links on popular 
                                      websites that are related to your 
Now that you have your domain         product or service. Again, start  
name, hosting, and website up and     with a small text link and a      
running, you now need customers.      small budget until you find which 
Where do you get them? I have my      of those links are actually       
website, won't they just find me      sending you traffic that is       
now? NO, they won't.                  converting to sales. If one is    
                                      producing sales, expand on that   
There are several things you can      one. If one is producing nothing, 
do to get traffic. Do not fall        drop it. It's like running an ad  
for all the scams out there that      in the newspaper, on TV, or on    
tell you they can send millions       radio. If it isn't bringing you   
of hits to your website for just      business, you get rid of the ad.  
a small fee. There are a lot of                                         
traffic scams. The traffic is         You can write articles on topics  
usually auto or bot generated         related to your products or       
traffic and will do you no good       services like the one you are     
in selling your product or            reading now. Your links go into   
service.                              the box below, just like mine     
                                      here. You submit your articles to 
You can buy Adwords from Google,      article submission websites. They 
MSN (coming soon), or Yahoo. That     provide it to other webmasters    
sends you traffic from people who     that want to use your article as  
search for specific keywords. Be      free content for their website.   
careful about bidding on these        Each one that picks up your       
and set your spending limits low      article becomes another link to   
until you see which keywords are      your website. This is the best    
paying off for you.                   method of marketing in my honest  



opinion.                              might get from unrelated          
                                      websites, so stay focused on      
Posting in related forums and         blogs and forums that relate to   
blogs with your home business         your topics.                      
link in your signature can                                              
produce more targeted traffic for     I hope this article has helped    
your website. More traffic does       you realize what it takes to      
not mean better. Targeted traffic     start your own home business on   
means much more and converts to       the web!                          
sales more often than traffic you     

                              






About the Author:

Smiley Webb has been working for himself at home for enough years to learn the advantages and disadvantages of self-employment and loves to share his ideas and insights with people all over the world who want to do the same. Smiley also maintains websites at http://workathomebusiness.smileycomm.com and http://www.smileycomm.com for more information about work at home opportunities.


Read more articles by: Smiley Webb

Article Source: www.iSnare.com


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