ack in the late 1980's the the movie about "The Mighty
citizens of Los Angeles Ducks." The movie drew big crowds
celebrated the many to the movie theaters, and it
victories of their professional brought good sales, when released
ice hockey team, the Los Angeles as a DVD. The movie also seemed
Kings. Many residents of the City to offer the answer for which so
stayed glued to their TV sets on many had been searching. It
the afternoon when Wayne Gretzky suggested a name for a second ice
scored his record-breaking goal. hockey team.
Still, one had to admit that the
team logo for the Kings was not The movie released by Disney not
too colorful. It would have only offered the people of
appeared the same, if seen on a southern California a possible
black and white TV. name, it also gave them a more
colorful logo. Even if this
Perhaps that realization planted proposed expansion team failed to
the seed of an idea. That seed of have the quality players found on
an idea started to grow. That the Kings team, it would at least
seed of an idea was most likely have a very colorful logo. No one
the foundation for the area's really put that idea in words,
second professional ice hockey yet that must have been the
team. Still that seed grew very thinking of those who would have
slowly at first. For a while, the to market the new team.
creation of a second ice hockey
logo seemed a long way off. No After all, the marketing of an
one could really come up with expansion team is always a
just the right name for that challenge. Such a team does not
second ice hockey team. have a great deal of name
recognition. People are not yet
Then the Disney Company released familiar with the team's logo.
Both of those looming obstacles Angeles and Orange County began
would be removed from an to fly a bit more color during
expansion team named the "Ducks." the ice hockey season.
That was the beauty of using that
name for a new ice hockey team. They did not stop flying the logo
for the Los Angeles Kings, but
The Disney Company had already they also flew flags with the
profited from its purchase of the colorful logo of their own Mighty
California Angels. The Disney Ducks. They could thank the
Company was ready to finance the Hollywood studios for their more
creation of the Anaheim Ducks. colorful logo.
Therefore, the people of Los
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