here are a number of keys will be no sales.
to making sales online.
But if there is no traffic to the
Obviously, there is the product website sales letter, then there
itself. Is it something that will be no one reading the
people actually want? Can they headline or the sales copy and
afford it? Are they willing to likewise no sales.
pay for it? Is the market
reachable online? These are all So, if you want to make sales,
questions that have to be asked you must figure out a way to
during your marketing research, drive traffic to your website.
before you pick your product. But not all traffic is created
equal.
Then there is the sales copy. The
quality and power of the sales Random or untargeted traffic is
copy is another very important worthless. In fact, it is worse
key to making sales. It the copy then worthless, it consumes time
is flat, then even if the product and resources but returns no
is wanted in a good reachable sales. It is a drag on your
market, then sales will be low. business.
Of course the headline is the What you really need is targeted
most important key to the sales traffic. That is, traffic that is
copy. If the headline does not actually interested in and
get the readers attention and looking for what you are selling.
draw them into the rest of the If you can match a desirable
copy, then even the greatest product in a reachable market,
sales letter in the world will with highly interested visitors,
not get read. And of course, if then you will have a winner.
the sales copy is not read, there
So, how do you drive targeted traffic as a result. You can get
traffic to your website? help distributing your articles
quickly at sites such as
There are a number of ways, some http://www.ArticleMarketer.com or
more efficient than others. http://www.isnare.com
Let's take a look at a few. 3. Press Releases. A good press
release with a link back to your
1. Pay Per Click. Pay Per Click website will also generate
traffic is targeted because it is targeted traffic because only
delivered from people who were people who read your press
actively searching for something release and were interested in
and were attracted by your ad the subject matter will bother
enough to click on it by their click the link to your website
own choice. Check out Google for more information. For more
AdWords at: information on this technique see
http://www.google.com/ads/ http://www.PRWeb.com
2. Articles. you can get targeted 4. Reciprocal Linking. If you
traffic by writing articles such establish reciprocal links from
as this article and sending them other sites within your industry
to ezine publishers that publish niche, there will be some level
ezines in your target niche or to of targeted traffic that will
article directories. A link to come to you through those links.
your website should be placed in The key to getting targeted
your resource box at the bottom traffic from reciprocal linking,
of your article. If the article is establishing links with other
is good and gets published in sites within your target niche.
popular ezines in your niche, you
should see some good targeted 5. Blogging. Create a blog with
occasional links back to your
website and blog about topics of 10. Buy your traffic.
interest to your target niche.
a. Create an affiliate program
6. Syndicating your blog. Submit and pay your affiliates a share
your blog to major blog of the profits,
directories such as feedster.com, b. Purchase advertising on other
technorati.com and websites.
blogstreet.com. c. Advertise in ezines.
d. Advertise offline with your
7. Publish an Ezine. If you ezine website URL in the ad.
is good, you will find interested e. Purchase traffic from a web
subscribers will also visit your traffic service.
website if you place a link to it
in your signature file. WARNING about that last tip. You
have to be careful when
8. Give away free reports. purchasing traffic from a web
Provide good solid useful traffic service. Many such
information in your reports with services will send untargeted
a link back to your website. More traffic to your site from expired
information on this tactic can be domains, pop-unders, or other
found at untarget sources. Some will even
http://www.MiniEbookProfits.com cheat and send what appear in
your logs to be hits, but in
9. Create a community forum on reality no real visitor came to
your site. A good forum based on your site. If you purchase 10,000
your targeted niche will draw visitors and get no sales, then
potential customers who are you either have a terrible
interested in what you have to conversion problem or you have
sell. been taken by the web traffic
service sending bogus hits. lookout for good sources of
targeted traffic and forget all
The bottom line is, that all the systems that tell you they
other things being equal, the will send you a large amount of
more highly targeted traffic you traffic, but their traffic is
can drive to your site the untargeted.
greater will be the number of
sales you make. Always be on the
About the Author:
George Dodge of LotsMoreThanTraffic.com offers an introductory "Pay for Results" program where you make your guaranteed sales then pay for your highly targeted website traffic only AFTER you bank your profits.
Read more articles by:
George Dodge
Article Source: www.iSnare.com
