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Have Ebooks Run Their Course



O


ne of the mainstays of                                            
Internet marketing has been     There are many stores online that 
ebooks. Thousands of            sell ebooks. Some of these are    
businesses have made fortunes         major, including                  
selling ebooks for $50 a shot.        www.fictionwise.com ,             
However, with the unparalleled        www.booksurge.com and             
expanse of the Internet, the          www.ebookmall.com. These sites    
amount of free content has            will convert to mobipocket, PDF,  
increased making it difficult to      Palm, Word, and other digital     
prove that there is enough            book readers. Fictionwise sells   
valuable information to sell the      more than 40 000 ebooks a month,  
ebook.                                generating $2.5 million dollars   
                                      in sales a year. While selling    
E-courses have also made it           books through these distributors  
difficult to sell ebooks. An          only offers an average $5 - 10    
online course is non-passive, and     revenue, and 50% must be shared   
most sell for less than               with the distributor, the quality 
$30,making them a better deal         sold will far out perform selling 
than ebooks. This in itself makes     from the web.                     
it difficult to push ebooks.                                            
                                      These sites will also sell        
More ecommerce owners are finding     converted versions of the book.   
that people are just not              Selling an ebook in mobi format,  
downloading the ebooks anymore,       audio, or Palm will increase its  
even if they are given away free.     credibility. Also, selling from a 
This forces many ebook authors to     site like fictionwise will give   
consider alternatives to selling      the book credibility.             
from their website.                                                     
                                      ISBN                              
Digital Distribution                                                    



The ISBN number is the code                                             
assigned to all ‘real’ books.         They will release the book in     
What most ecommerce business          print and PDF. They also have a   
owners know is that they may          $150 service that will distribute 
privately apply for an ISBN. This     the book through two distribution 
number lets them sell the book        companies, one in the UK and one  
via ‘real’ bookstores like Barns      in the USA. Bookstores purchase   
& Noble and Amazon.com.               books from these distributors.    
                                      Not only will lulu make it easy   
ISBN numbers are cheap, or free,      for you to get your books into    
depending on the country. An ISBN     print, but they will put a        
will also give you more               ‘published by lulu.com’ so that   
opportunities to sell - like in       the books looks like it was       
print.                                published through traditional     
                                      methods.                          
Even if you never release the                                           
book in print, having an ISBN         The business owner may still sell 
number on a book says that it is      their book from their ecommerce   
legit and valuable.                   website. The business owner may   
                                      still give the book away as a     
Print                                 free offer, but now they are      
                                      giving something of value away.   
Most ebook owners never dream         Now they are offering a digital   
that their book can be published      version of a ‘real’ book.         
in Print, or sold in bookstores,                                        
but they can. It is very easy to      Warning                           
prepare a book for print and have                                       
it released in bookstores. One of     Every great business opportunity  
the best, and cheapest companies      is followed by sharks. There are  
to deal with is www.lulu.com.         scams in the ebook and print book 



industry. Self-publishing vanity      "728x90_as";                      
presses can charge as much as                                           
$3000 for the same service that        google_ad_type =            
lulu.com will do for $150. Also,      "text_image";                     
there is no need to pay high fees                                       
to distribute books. And, with         google_ad_channel           
today’s Print On Demand industry,     ="3545651507";                    
there is no reason to pay for a                                         
hundred copies of your book.           google_color_border =       
Lulu.com and booksurge.com print      "FFFFFF";                         
one book at a time, ‘after’ your                                        
customer pays for them.                google_color_bg = "FFFFFF"; 
                                                                        
                                       google_color_link =         
type="text/javascript">              
t-728x90.php";                                                          
                                       google_ad_width = 728;          type="text/javascript"            
                                                                        
google_ad_height = 90;                                      
                                      src="http://pagead2.googlesyndica 
google_ad_format =              tion.com/pagead/show_ads.js">     



                                                                  
                       
              




About the Author:

Mark Walters is a third generation entrepreneur and author. He offers free training and investing videos designed to speed you towards financial independence at http://www.CashFlowInstitute.com

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    Have Ebooks Run Their Course