b>Easy Access and preparation—you have to
secure a domain name, find a
If you’re considering host, and then design your web
getting started in e-commerce, pages, or hire someone to do it
having your own eBay store is a for you. With eBay, you can
great way to gain experience—it’s literally have a store up and
like putting your own website up running in a matter of hours.
right on eBay. According to eBay
University Instructor Janelle •It’s cost-effective. At
Elms (href="http://JanelleElms.com" affordable. And many of the
title="http://JanelleElms.com" marketing and optimization tools
target="_blank">color="#001000" stand-alone site are included for
size="-2">http://JanelleElms.com< free with your eBay store. Says
/font>, href="http://StoresSuccessVideo.c opportunities are phenomenal.
om" I’ve had clients who’ve ranked
title="http://StoresSuccessVideo. number one on MSN, Yahoo, and
com" target="_blank">color="#001000" month.”
size="-2">http://StoresSuccessVid
eo.com), there are •It produces fast results.
considerable advantages to You can spend months optimizing
starting online with an eBay and advertising a traditional
store rather than an independent website before you start seeing
website: results; but with an eBay store,
you have built-in traffic from
•It’s quick and easy. the moment you go live. With some
Launching a website involves time 212 million registered users,
eBay stores give you the ability •“I have a brick and mortar
to reach a significantly larger store.” If you have a
audience. And because eBay’s site physical storefront, eBay stores
is already optimized, eBay stores present a great opportunity for
tend to rank higher with the you, not only to find buyers for
major search engines than merchandise that doesn’t sell
independent websites. well in your brick and mortar
store, but also to expand your
Excuses, Excuses business to a much wider
While most people realize audience.
starting an eBay store is often
the simplest, most successful •“I already have a stand-alone
entry route into the world of website.” Having an eBay
ecommerce, many of them store is a great way to market
mistakenly believe that, for one your website. By utilizing eBay’s
reason or another, it wouldn’t marketing tools, you could have
work for them. Following are some nothing in your eBay store and
of the more common excuses people just have your business marketed
give for not cashing in on this to the entire world on a
valuable resource AND the reasons shoestring budget—no other place
why those excuses don’t work: on the internet gives you that
kind of opportunity.
•“I sell services.” This
is just a simple matter of EBay stores offer an easy
marketing. Services can easily be learning environment when you’re
packaged and sold in an eBay beginning in online retail, and
store, and you can quickly gain an effective means of expansion
significant exposure for your as your business grows. They work
business. well as a complement to your
existing business, or they can
become your full-time income. But eBay store—they’re just that
Elms asserts, “If you’re going to powerful!”
be successful online, you’re
going to
have to have an
About the Author:
Product Sourcing Radio is Created and Hosted by Chris Malta and Rob Cowie of WorldwideBrands.com, Home of OneSource: The Internet's Largest Source of Genuine, Factory-Direct Wholesalers for online sellers. Click Here for FREE E-Biz & Product Sourcing info!
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