here is a story about a The man replied, “I know it is
man who was traveling in the nature of the scorpion to
the desert. His travels had sting, but it is my nature to
been long and the days had been rescue and I do not wish to
hot. He came upon a small brook change my nature.”
trickling through a small oasis.
He desperately sought a drink to This story is a perfect parallel
refresh himself, but noticed the to customer service. You may
largest pool (which was small by consider the water in our story
any standard) had a scorpion your product. It has the ability
clinging to a small rock on the to refresh and revive. The
side of the brook. scorpion can be certain customers
who may not always respond in a
It seems that the scorpion had positive manner. As a business
fallen into the water and was owner you are the man attempting
having difficulty getting out. to explain to others why you
With the scorpion in the water tolerate rude scorpions.
the man had no real choice but to
remove it just to get a drink. You’ve heard the old adage;
“There are two rules in business.
Being a kind man he sought to 1) The customer is always right
remove the scorpion from the and, 2) if the customer is wrong
water instead of killing the refer to rule 1.”
creature. Several times the
scorpion stung the man. Another Customers are increasingly
traveler spotted the situation placing a high priority on the
and asked why he would try to service they receive and they
help a creature that was want to know you are committed to
determined to hurt him. their satisfaction. Many, if not
most, customers will be satisfied
with general product fulfillment,
but there will be some that may
never be satisfied. Work to help google_alternate_ad_url =
them find a solution and never "http://www.isnare.com/adsense-al
lose your patience with the t-728x90.php";
stinging sensation you receive
when all you are seeking to do is google_ad_width = 728;
help.
google_ad_height = 90;
As a business owner intent on
quality customer service you google_ad_format =
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alter your commitment to customer
service. You may not understand google_ad_type =
why they insist on ‘stinging’, "text_image";
but at the end of the day you are
the only one whose responses you google_ad_channel
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nature to provide quality
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trying of circumstances.
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