t's tempting. There are price, but on usability, and I
so many companies offering instantly became a pro. Well,
cut-rate hosting - loaded not quite. But I was able to
with astounding post-futuristic manage my email accounts and
techno-gizmo features ! - that it learn about CGI, and check my
just makes sense to save a few traffic stats and edit my html
dollars, right? files right on the server. Not
bad for a newbie who couldn't
Think again. First, consider how even find his files on his
much you would be saving. If you previous host's server.
run a business site, saving $5,
$10 or even $15 a month is not a 2. Service. I thought my
big saving. No going concern second host had great service.
will become a stopping concern on They even answered my emails.
account of even $15 a month. But Until the dreaded day that some
the wrong web host can stop a guy with a chip on his shoulder
business cold. filed a phony spam complaint. I
was out in the cold. In fact,
Here are three reasons to look they would not answer my emails
beyond price when choosing your or even speak to me at all.
web host. Meanwhile, my ISP responded to
the same phony complaint
1. Usability. Confession immediately, sharing with me a
time: I chose my first website copy and giving me a chance to
host based on price. The deal with it. That ISP is now my
control panel was not easy to third web host. I pay a little
use, and I often found myself more, but the personal service is
traveling in circles trying to worth it. I have no hesitation
enter it. I switched to my recommending
second web host based not just on http://www.phastnet.com to
anybody who wants the assurance To point # 3 above, here is a
that they won't be hung out to real posting to a forum (with all
dry at the first whiff of identifiers removed):
somebody in a bad mood.
"I have been at number one on
3. Reliability. When that Google for the past several years
phony spam complaint struck, my when you do a search for my
website was down for four days. [edited] company. However I am
Ouch! But there are many other changing hosts at the moment and
things that can bring down a my site was 'offline' for about 5
site. What is your web host's to 7 days before I managed to get
uptime? And how reliable is its something back up. This lead to
reporting? Other things can me completely disappearing from
happen, like a form not the Google listing!! You can
functioning - meaning lost sales. imagine my immense
Worse still, what if Google disappointment!!"
comes crawling just when your
site is down? Search engines Sure, save a few bucks on
don't like sending people to hosting, and pay a whole lot more
unreliable sites. Companies like in lost sales and increased
http://www.dotcom-monitor.com stress. Your web host is your
monitor websites for a variety of Internet landlord. Take as much
measures, and the cost is nothing time choosing your web host as
compared to the cost of lost you would the place you live in.
sales. Price alone just is not enough.
About the Author:
David Leonhardt's website is
http://www.seo-writer.net
Read his SEO book:
http://www.seo-writer.net/books/seo-book.html
Read his media relations plan:
http://www.seo-writer.net/books/media-relations-plan.html
Read more articles by:
David Leonhardt
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