ood manners apply online dominate the conversation!
as well as off. This is
especially true when The better way for this executive
requesting website link would be to respect the others;
exchanges. by not being pushy; contribute to
the conversation yet wrap his
Imagine you are at a social sales message within what he
gathering where you have the says. In other words, he is
opportunity to meet a lot of showing he is a good guy to get
interesting executives connected to know. This way he is building
to your line of business or work. up credibility. The conversation
continues and at the appropriate
You are talking with a small moment, name cards are willingly
group of like minded individuals exchanged.
and you are discussing a topic of
common interest. Suddenly another Requesting Link Exchanges
guest joins the group and within
seconds diverts the conversation When you request a link exchange
to talking about himself, his it is a bit like the above
company and why those in this scenario -- most requests are
group should work or do business similar to the aggressive guy,
with his company. The group soon and just say: "link to my web
breaks up disinterested at the site and you give me a link in
aggressive individual. return", without further
explanation. That is Selfish.
The guy who selfishly butted in
now looks for another little Put yourself in the recipient's
group to do the same again, with position as they ask themself:
the same results - no one is
interested, as he tries to * Do I know you and your site?
All your link exchange requests
* Why should I exchange a link? should include:
* Do we have common interest in - your site's main subject area
our sites' subject matter so that
we mutually benefit? - your link page "page rank"
* Are we on equal footing - - be polite and cordial in your
meaning, is your link page of the e-mail request (usually sent to
same Page Rank as mine? - This is the "webmaster" or as specified
important to know. Why? Because on their site, and
search engines (SE's) gives
lesser credibility to links from - that you have placed the
a lower page rank, especially if reciprocal link already on your
the subject of the two pages are site first before making the
not related. On the other hand, request as a goodwill gesture
SE's give greater weighting when (and remove it if the request is
page subjects are the same and turned down.
highly focused.
About the Author:
Gerald Brown, a long time British expatriate and resident of Crete, heads up "Brits in Crete" - a comprehensive resource website with advice and targeted links for those expatriates who plan to relocate and live in Crete, Greece.
Read more articles by:
Gerald Brown
Article Source: www.iSnare.com 
