n my e-mail one day, I or server admin call AOL at
received the following 1-888-212-5537, or visit
message: "Hello, I am a http://postmaster.info.aol.com
subscriber to your ezine and for more information."
received the attached e-mail.
Please advise if this is actually Basically, I was being accused of
from your website. Thank you." sending unsolicited commercial
e-mail. This was a double opt-in
The attachment was from my subscriber. I don`t do spam!
mailing list program. It was
informing my dear subscriber that America Online, Inc. (AOL) had
since her mail kept bouncing, blocked my subscriber from
"I`m not going to try again; this receiving the e-zine she
message has been in the queue too requested. About fifteen percent
long." of my subscribers use an AOL
e-mail address. Not only am I
1. The Problem adversely affected, but my AOL
subscribers are not getting their
Why was my newsletter bouncing? e-mails.
My mailing list program reports
receiving this message: "...The In contacting AOL sales and
information presently available technical support, I found myself
to AOL indicates this server is against a brick wall. Although, I
transmitting unsolicited e-mail was repeatedly offered a free
to AOL. Based on AOL`s trial to their service, they were
Unsolicited Bulk E-mail policy at unable to help me regain my
http://www.aol.com/info/bulkemail subscriber.
.html AOL cannot accept further
e-mail transactions from this "Why don`t you contact your
server. Please have your ISP/ASP subscriber and have them
whitelist your e-mail address?"
How? All I have is her AOL e-mail 1. Warn your subscribers. On your
address and everything I send to newsletter signup page, explain
her fails. Believe me, I`ve why they might not receive your
tried. (You could use another e-zine. Explain about e-mail
e-mail address, I suppose, to filters; ask them to whitelist
trick AOL, but why should you your domain, not only to bypass
have to?) the ISP spam filters but also to
allow mail through any e-mail
Of course, they absolutely software they may have.
refused to remove the block
against me. (If you would like to 2. Try to avoid using words that
learn more about AOL, try the trigger spam filters. Personally,
search terms "AOL" and "AOL I don`t like this one; it smacks
sucks" in a major search engine.) of violating my right to free
speech, freedom of the press, et
By the way, it isn`t just AOL cetera. (Yes, I know. With rights
that is doing this. Some other come responsibilities. However, I
major Internet Service Providers am acting responsibly!) As a
(ISPs) are doing the same thing. practical matter, though, it`s
As well, some popular e-mail something you have to consider.
software programs also filter out (I had my newsletter checked by a
wanted e-mails. popular spam checker and it
passed with flying colours.)
2. Some Solutions
3. Send a text e-mail informing
If your subscribers are not your subscribers that the current
receiving your newsletter, here issue of your newsletter is
are some things you can do to available online at your website.
alleviate the problem. (It could also be a good move to
have an archive of past issues read receipt requested) to my
there, too, to boost your content dear subscriber`s e-mail address
and search engine rankings). appear to never have made it. To
her I say: "If you`re out there
4. Consider using alternative somewhere, please re-subscribe.
ways of communicating. For You might want to think about
example, you might try Really using a different e-mail address,
Simple Syndication (RSS). though."
Oh, by the way, my replies (with
About the Author:
J. Stephen Pope, President of Pope Consulting Inc., has been helping clients to earn maximum business profits for over twenty-five years. For profitable Work at Home Small Business Ideas, http://www.yenommarketinginc.com/ To see how you can profit from a paid autoresponder service, visit http://www.yenommarketinginc.com/autoresponders.html
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