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8 Ways To Use A Blog To Develop Content For Your Book
. Participate in the Then spell it out to them on how
blogosphere: Read and to post a comment because your
comment on other blogs in readers will probably need to be
your field. This is a prime way educated or at least encouraged
to build readership of your blog. to comment. ("Click on the
It is also a way of getting fresh comment link in the footer of
content for both your blog and this post, and leave your
for your book. responses.")
To check out other blogs in your Sometimes readers will need
niche: use assurances of privacy, in which
www.blogsearch.google.com, case, you can ask them to email
www.technorati.com, or you their questions or comments
www.google.com. in private. Others are not
worried about privacy because
This is also a good way to get after all, a blog isn't meant to
ideas. What are other people in be private. However, readers can
your field writing about? What be shy about commenting, and need
are the major challenges of the encouragement.
people in your field? If you have
competitors, check them out. They You may also encourage them to
may be a great help in inspiring respond by telling them that you
you for content ideas, different would like to use their replies
slants and perspectives. The old in your book, but will only do so
song, "Anything you can do, I can with their permission.
do better," comes to mind.
3. Survey your readers, do a
2. Ask readers to comment on your mini-study on their preferences,
blog. In fact, each time you post their experiences, etc. The
something, ask them a question. Internet is the fastest way to
acquire some statistics of WIndows, Broken Business is being
readers' preferences. Far from released later this month. Many
being a scientifically validated people feel this is going to be a
study that would pass muster in mega best-seller.
universities with academicians,
an informal survey can give you We have set up a website, where
ideas and material to write you can rant about broken windows
about. It can also confirm that in your everyday experience...
you are addressing the concerns Check it out at
of your readers. BrokenWindows.com.
4. Run a contest for the best People love to share their
idea, funniest experience, most experiences, and they love to
influential or heart-grabbing rant, or rave. Just ask.
situation. If you want to use
these readers' responses for 5. Ask your readers to attend a
content in your book, you should teleseminar based on the needs,
tell them. Many people jump at challenges, concepts and ideas of
the chance to be included in a your blog readers. This is a
book. Others may prefer to great way to go deeper into the
participate anonymously. You can problems and solutions you are
give them both options. writing about. You can record the
sessions, transcribe the
Here's an example of how one dialogue, convert the teleseminar
writer asked his readers for to audio and PDF files. These can
input: be sold, or given away as
marketing materials for your
Do You Have A Broken WIndows book.
Story?
Michael Levine's new book, Broken 6. Use your blog site meter stats
to examine what are the most them. If they've found your blog,
popular articles posted. This and have subscribed, chances are
information will guide you to you share a lot in common.
expand on the topics and
subtopics that capture the d. If you ever fall into
interests of readers. blog-block, reconnect with your
core purpose for the blog
7. Consistently reconnect with (remember, the one you wrote out
your passion, and ignite and before starting your blog?). When
inspire others with similar this happens there is usually a
interests. After you've been reason, although it may not be
blogging for awhile, you will clear to you at the time. This
probably develop good blogging will pass. You can help it along
habits: by asking questions - of your
readers, yourself, your closest
a. Write something on your blog allies.
daily, or at least 2-3 times a
week. 8. Podcasting - Create audio
files easily by scheduling
b. Read other blogs 2-3 times a teleclasses and recording them.
week. Be sure to use the My Yahoo Some people like to get their
or other RSS feed buttons to information auditorily and at
subscribe to your favorite blogs, their convenience by downloading
or sign up to get email updates mp3 files to their iPods.
through a FeedBlitz service on
each blog. Use a free teleconferencing
bridge line like
c. Write with your readers in http://www.freeconference.com to
mind. And if you're not sure host a call. Record your call,
where their interests lie, ask upload the audio file and then
post to your blog or podcast file which you can either give
using a service like away, or sell, in exchange for
http://www.audioblog.com. people's email address;
http://www.CastingWords.com is a
As an added benefit, you can get fast, affordable transcription
these calls transcribed; then service.
convert the word doc to a PDF
About the Author:
Blogging experts Patsi Krakoff and Denise Wakeman are The Blog Squad. They help professionals harness the power of blogs, newsletters, and ecommerce systems to make marketing tasks easier and more effective. They have 16 years of Internet know-how and write on 10 blogs. Get their free weekly ezine Savvy eBiz Tips at http://www.SavvyeBizTips.com.
Read more articles by: Denise Wakeman
Article Source: www.iSnare.com
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