t is becoming more common fears, hopes … you get the
but the big question I get meaning.
when talking to people is
“Why use a blog?”. Yes, it’s a website. With one
small difference. It lists posts
Off the top of my head I can ordered by date in a personal
think of 5 major reasons. journal format, and is easier to
create than a website – just
A blog is: involves typing into a form and
pushing the PUBLISH button”
• Easy to update
• Easy to get started The ease of push button
• Liked by the search publishing of most blog platforms
engines make them one of the easiest web
• Creating feeds sites to update. On most
automatically platforms you don’t need to know
• Allows people to interact HTML though it does help. If you
with you can create a word document you
can update a blog.
Before I start let me take just a
minute to define the term blog. They are extremely easy to get
The following is quoted from Dr. started. Blogger and Word Press
Mani one of the earliest both can be started without much
marketers to embrace blogs. more than creating an account and
clicking a few choices. Now there
“A blog is short for “web log” a are huge advantages to hosting
sort of online personal diary your blog on your own domain. But
where “anyone” can reveal his/her even there if you have cpanel
innermost thoughts, feelings, hosting with Fantastico it is an
desires, dreams, ambitions, almost fill in the blank process
to get started. No great readers.
technical skills needed.
Finally, the biggest advantage is
Search engines like blogs. They that blogs can be interactive.
are usually updated regularly Most blog platforms allow your
because it is easy. Compare the reader to comment on what you
type and push a button to update have written.
of the average blog platform to
creating an HTML page uploading This does two very good things
it either through the cpanel or for you. You get additional
FTP. Much easier so it happens updated content (which the search
much more often. Blogs tend to engines like) and you get
have fresher content. feedback on what you have
written. Which are you more
The search engines also like the likely to do? Click a comment
RSS feeds that are created. link and leave your input on a
Properly used feeds can allow you blog or try and find a way to
to generate links from other contact the average webmaster.
authoritative sites such as Even if you do it is usually
Technorati, Feedburner and through a form or email that does
others. These high PR sites not increase the content of the
create backlinks to your site site.
which will make the search
engines rate you higher. People A blog definitely gets my vote.
can easily subscribe to your feed What about you?
and know when you have updated
your site through various RSS
About the Author:
Mike Paetzold is the author of "7 Tips To Get Your Word Press Blog Indexed Faster" and you can find out more here
Read more articles by:
Michael Paetzold
Article Source: www.iSnare.com 
