. Post testimonials for
your ezine on your site. You'll create a win-win situation
as both you and the other ezine
You'll be able to increase your publisher will get valuable free
ezine's credibility by sharing promotion of each other's ezines.
how your ezine has benefited your
readers. When possible, swap for multiple
issues as repetition will
2. Include a few testimonials for increase your ad's response.
your business in each issue.
5. Swap a recommendation within
In addition, to using your ezine.
testimonials for your ezine, use
testimonials for your products Simply plug another publisher's
within your ezine that share your ezine in your ezine (i.e., in
customers' favorable feedback. your editor's or publisher's
note) in exchange for that
3. Write articles. publisher doing the same for you.
Your articles can help you to 6. Swap "thank you" page ads or
share your expertise with your recommendations.
readers and add your voice to
your ezine. You'll be able to get valuable
ongoing promotion of your ezine
They can also help you to as everyone that fills out your
increase your subscriptions by swapper's subscription form or
building up more targeted traffic box will see your ezine's ad or
to your site. recommendation.
4. Swap ads. 7. Offer a bonus.
affiliate links.
For example, you could offer
ebooks, an email course, or 10. Recommend affiliate programs.
access to your "subscriber only"
membership site as a bonus for After you've gained your readers'
joining you. trust, a powerful way to increase
your commissions is to endorse
8. Run subscriber only deals on products in your ezine that
your products and on advertising you've found to be valuable and
in your ezine. you believe will help your
readers.
You'll get more first time buyers
and also repeat business. 11. Promote your ezine in your
sig file.
You'll also be able to show your
readers that you value them by Use your signature file that
providing them with sales and promotes your ezine in your day
promotions that are just for to day emails and also, when
them. appropriate, in your posts to
forums that you've joined and
9. Write product reviews. participate in.
You'll be able to benefit your 12. Have your readers forward
readers by giving them the your issues.
lowdown on products you use or
have tried. Get valuable word of mouth
promotion for your ezine by
You'll also be able to increase asking your readers to forward
your commissions by publishing your issues in their entirety to
your positive reviews with your their friends and colleagues that
might be interested in it.
About the Author:
Ken runs the Net Pro Marketer where you'll find informative articles on business, marketing, and ezine publishing. Browse through the articles and pick up a useful FREE report on ezine publishing at: http://www.netpromarketer.com
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Ken Hill
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